October

Ecommerce Product Releases: October 2, 2018

Here is a list of product releases and updates for late-September from companies that offer services to online merchants. There are updates on visual search, social commerce, digital marketing, personalized shopping, logistics, and holiday shopping. Got an ecommerce product release? Email releases@practicalecommerce.com. Ecommerce Product Releases Snapchat introduces visual search. Snapchat has begun testing a new

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Retailers Beware! All The Ways Your Analytics Are Costing You Money – October 3rd, 12pm EST/ 9am PST/ 5pm GMT+1

Wednesday, October 3rd, 12pm EST/ 9am PST/ 5pm GMT+1 Digital marketers understand that just because something is measurable doesn’t mean it’s relevant. They also get that the greater measurability offered up by Google, Facebook and Amazon doesn’t translate to performance reporting you can use, or provide clear, actionable retail intelligence. Not understanding the difference between

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YouTube to end Director onsite services on October 31

YouTube is retiring its Director onsite services as of October 31 and has stopped accepting any new video ad production projects. First launched in June 2015, the video creation service offered by YouTube was expanded to more than 170 US cities in March of this year. Through the Director onsite program, companies that committed to

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5 Content Marketing Ideas for October 2018

Content marketing requires a steady flow of topics. For this October, consider covering Halloween, Breast Cancer Awareness Month, vegetarianism, Oktoberfest, and what’s streaming on Netflix, Amazon Prime, and Hulu. Content marketing is the act of creating, publishing, and distributing content with the aim of attracting, engaging, and retaining customers. Content marketing works on the principle

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