Personal

4 lessons learned from 200,000 Amazon beauty, personal care product pages

Channel: Display Advertising, Display Advertising, Display Advertising Column, Uncategorized /

Nearly 70 percent of consumers say they search for and purchase beauty and personal products on Amazon. This will come as no surprise to anyone watching or involved in the space.  Increasingly, consumers have been opting for digital convenience from the beauty and personal products category. As new models disrupt the space, from subscribe and save options, […]

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Getting personal with SEO: how to use search behavior to transform your campaign

News /

In order to meet the needs of today’s consumers and a more intelligent digital market, creating value in optimization campaigns requires innovative thinking and a personalized approach. Adverts, landing pages, and on-site messages that feel tailor-made are becoming the norm for many brands, contributing to higher response rates, visibility, and value. Arguably, in today’s post-truth

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How Albert “The Mortgage Guy” Preciado Built A Powerful Personal Brand In Real Estate

Albert Preciado, Business Innovation, Real Estate, “The Mortgage Guy” /

How Albert “The Mortgage Guy” Preciado Built A Powerful Personal Brand In Real Estate by Staff | August 27, 2018 Since the dawn of Instagram (or really YouTube), powerful voices have emerged online in every industry. From fitness to business, food to finance, the reach that comes along with a loyal following has showed the

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Sprint MultiLine Allows Separation of Business and Personal Calls on the Same Phone

Technology Trends /

You want two separate numbers for business and personal communication, but do you get a separate phone or a second line? Sprint MultiLine wants you to opt for the latter because it solves a number of issues and it is much cheaper. Sprint MultiLine In recognition of winning the Frost & Sullivan 2018 New Product

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Your personal LinkedIn profile matters more than your company profile

Linkedin marketing /

How are promoted posts used on LinkedIn? If you have responsibility for promoting your company on LinkedIn, you may be wondering where your priorities lie. Your personal profile lets you share what your company does to your first-degree connections, but what about everyone else? How do you spread the word to a wider audience? It

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The California Consumer Privacy Act of 2018: Do you know where your personal data is?

Data-Driven Marketing, Email Marketing, Mobile Marketing, Oracle Marketing Cloud /

It’s past your bedtime. Do you know where your private personal data is? Do you know who has access to that data? Your answers are probably ‘No’. That’s because you’ve handed over a lot of private data to service providers on the internet and trusted that they’re protecting you and that data. Recent events have

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Namogoo launches service to track personal data leakage through third parties

A-From MTT, Channel: Martech: Analytics & Data, GDPR - General Data Protection Regulation /

Illustration of external services by Namogoo There’s a hidden problem with managing personal data. It’s that the keepers of the data aren’t just websites and apps, but the dozens — sometimes hundreds — of third-party services that also handle the data to target and track ads, manage tags, present content, provide embedded social functions and

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