Personal

Deciding Whether to Mix Personal and Business Brands Doesn’t have to be Hard, Read This

For both businesses and individuals, a consistent online brand is essential for attracting the right audience and establishing expertise in their industries. Corporate brands and personal brands are often distinct, but when you are the face of your business, as many entrepreneurs are, you’ll have to decide how you want to integrate the two – or if you want to integrate them at […]

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Personal ad reads help double the podcast advertising market

Chart of the Day: Podcast Advertising Market Sees 117% Year-on-Year Growth Podcasts are a fantastic way for companies to regularly generate digestible content and stay at the forefront of their customers’ minds. The impact of podcasts is certainly being felt in the US, where 16 million homes could be classified as “avid podcast fans”, a

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Do Your LinkedIn Posts Help or Hurt Your Personal Brand? [Infographic]

Have you ever wondered if what you’re posting on LinkedIn is appropriate for the network? Have you considered that some postings make actually be doing harm to your personal brand? If you’re like most people, you probably use other social networks like Facebook, Instagram or Twitter far more frequently than you do LinkedIn. These networks

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Career Management – Personal Branding and ‘Reinventing You’: Author Dorie Clark Talks to Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Dorie Clark, author of the recently published Reinventing You: Define Your Brand, Imagine Your Future, has done quite a bit of reinvention herself. Having, at a fairly young age, received a master’s degree in theological studies from Harvard Divinity School,

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