So often when we think about the long tail of search, we think of the prevalence of phrases with three, four, five or more words. Today I’m asking you to think of long tail keywords differently. That long tail is affecting another long tail that I have yet to hear a lot of people talking […]
Days after Facebook CEO Mark Zuckerberg announced a new strategy to determine which news outlets can be trusted, Rupert Murdoch proposed another way to solve the fake new problem that has been bugging the social media platform. Murdoch, executive chairman of publishing empire News Corporation, proposed that social media platforms pay publishers for “trusted” content. Rupert
Rupert Murdoch’s Solution to Facebook’s Fake News Problem: Pay the Publishers Read More »
I always wanted to make an impact by sharing my ideas. That’s why I worked tirelessly to build Social Triggers. Then, I reached my goal – I built a great business. I should’ve been happy… …but instead, something weird happened: I lost my passion. A Day In The Life as an Entrepreneur Entrepreneurs are now
Entrepreneurial burnout is becoming a REAL problem (and here’s how to fix it) Read More »
Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. It used to be such a calm, happy place. You could wander around a Whole Foods for hours and simply marvel at what was on offer. Now, though, things appear to have changed. Some Whole Foods stores
Whole Foods Has a Stunning Problem No One Saw Coming (and Customers Are Blaming Amazon) Read More »
Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. Mark Zuckerberg has vowed to change. But is it change we can believe in? Should you have been ensconced in your panic room for the last week with only burgers, the collected works of Perry Como and Dramamine for
Research Just Revealed the Real Problem With Facebook’s News Feed (and It’s Ugly) Read More »
A small segment of Google AdSense publishers have noticed changes in ad delivery on their sites over the past month or so. Publishers say ads are not being served and the ad slots on their pages appear as blank spaces, causing drops in revenue. There has been speculation on the AdSense forum that the issue
Outsourcing work has become a huge part of online marketing. These days, the ability to have tasks done for a fraction of the cost has made it very easy to find quality workers quickly and efficiently. Think about how many “freelance” websites have popped up in recent years and have been flourishing because bloggers, designers,
It appears that Snapchat users are not really snapping up on the cool features recently introduced on the messaging app. Leaked data point out that subscribers are not enthusiastically making use of some of its features like the Snap Map and Discover section. What’s even more troubling is that based on the leaked metrics, the
Snapchat’s Story Sharing Has Stopped Growing, Leaked Metrics Reveal Scope of the Problem Read More »
Google announced today that they are well on their way to solving one of the most annoying (to publishers) “features” of AMP (Accelerated Mobile Pages) – Google URLs, not the publisher URLs, displaying in search results served from the AMP cache. Several half-steps have been taken along the path of the AMP project development to
Google announces solution to longstanding AMP cache URL display problem Read More »
Today I want to talk a bit about what it’s like, as a marketer, to be marketing something that’s difficult to market.You see, there’s a common problem that many marketers face, and it’s also one of the most asked questions I hear when I’m on the road, as a speaker: “How do I great marketing
Technology isn’t the Problem, We Are. An Essay on Popups. Read More »
