Push

What brands need to know about Instagram’s new push to reduce fake followers

Influencer marketing, Instagram /

Fake followers and engagement represents one of the biggest problems in social media, and a huge threat to the booming market for influencer marketing. But this year, the fake follower economy has started to crumble. In late January, New York attorney general Eric T. Schneiderman announced that he was opening an investigation into Devumi, a […]

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Xerox Makes Major Push for Small Business by Updating App Gallery for Smart Devices

Technology Trends /

Xerox Corp (NYSE: XRX), a global provider of print and digital document solutions like multi-function printers, and document technologies and services announced recently it has introduced what it says is a new generation of business transforming apps to its App Gallery. The Xerox App Gallery, which allows direct access to apps for your Xerox machines

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Part of Elon Musk’s Grit is to Push Back Against Obstacles

Elon Musk, EnterpriseWebPro, LinkedIn, Reid Hoffman, SocialMediaNews, tesla /

Reid Hoffman, LinkedIn co-founder, says regarding embattled Tesla founder Elon Musk, “Part of his grit, part of his determination to get to that long future is to push back against these obstacles. I just think it needs to be a different pattern than those tweets.” LinkedIn co-founder Reid Hoffman discussed how the rules need be redefined

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How Content Can Push Consumers Further in the Buying Cycle

Content marketing /

How Content Can Push Consumers Further in the Buying Cycle Unless you’re in the business of catering to impulsive buying decisions, you’ll need to consider the distinct stages of the buying cycle in your industry—and cater to those stages in your marketing and advertising. One of the most useful tools for securing this progression is

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Marketing Day: Facebook ad policies & content review process, push notifications & more

Channel: CMO Zone, Marketing Day /

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed

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