Report

Digital advertising’s opportunities & threats from Mary Meeker’s Internet Trends report

Advertising wasn’t a major focus of Mary Meeker’s Internet Trends report this year, but the well-known internet analyst pointed out several interesting developments that affect the sector. Here we lay out some of the opportunities and challenges that lie ahead for the digital advertising ecosystem. Opportunities The time we spend on our connected devices keeps

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Mary Meeker’s newest Internet Trends report: Clouds keep rebuilding the landscape

When clouds take over, all the weather patterns change. That’s the clear subtext in the trends mapped out in this year’s version of the Internet Trends 2018 presentation from Kleiner Perkins Caufield Byers’s venture capitalist Mary Meeker, presented at Code Conference Wednesday. She points to the adoption of cloud computing — notably, the launch of

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Marketing Day: Facebook ends Trending section, Mary Meeker’s Internet Trends report & more

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed

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Mary Meeker’s Report 2018: the internet trends to watch out for

All the latest trends are part of Mary Meeker’s Internet Trends report every year and we couldn’t ignore the changes digital in media usage, mobile consumption, voice search and all the innovations that change our lives. Here’s an overview of the stats that caught our attention. Increasing digital media usage There has been a growth

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Mary Meeker Internet Trends Report 2018 – The Outlook for Social and Digital Marketing

Every year, the tech sector keenly awaits Mary Meeker’s annual Internet Trends Report, a massive slide deck (294 slides this year) which looks at the key industry shifts and developments to be aware of, helping to plan for the next major evolutions. Meeker, a venture capitalist and partner at Kleiner Perkins Caufield & Byers, has

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83% of B2B Procurement Officers Now Prefer Ecommerce Options, Report Says

Providing a robust ecommerce experience will encourage 83% of procurement officers to spend more when purchasing the supplies they need. This according to the 2018 Avionos Procurement Officer Study. The move to a more ecommerce centric purchasing behavior is going to lead away from the traditional in-person relationships previously seen in B2B. The change is being

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Las Vegas, Memphis and Charlotte Least Cyber Secure Cities for Small Business, Report Says

The inaugural Coronet “Cybersecurity in the City: Ranking America’s Most Insecure Metros” report has named Las Vegas, Memphis, and Charlotte as the least cyber secure cities in the US for small and medium-sized businesses. The report goes on to say businesses in these cities are at an increased risk of cyber attacks because they have

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