Cold weather, snow storms and an early Easter Holiday did their part to fuel a drop in retail traffic in April (7.8%) that in turn decreased sales by 5.6% for the same period year over year. The findings were part of the RetailNext Retail Performance Pulse report, a performance review for brick and mortar retail stores […]
Early Easter, Cold and Snow Hurt April Retail Sales, Report Says Read More »
According to a new quarterly tracking estimate from Canalys, Google shipped more smart speakers in Q1 2018 than Amazon. Globally, the firm said that there were roughly 9 million units shipped overall. The three largest markets are the US, China and the UK. According to the report, Google Home grew 483 percent (from a much smaller
Report: Google Home beats Amazon Alexa in Q1 global device shipments Read More »
Report: Google Home making gains on Alexa, Apple HomePod in 4th place – Search Engine Land Thanks to Our Sponsor Source link
Report: Google Home making gains on Alexa, Apple HomePod in 4th place Read More »
Location intelligence provider Cuebiq has released its latest Footfall Attribution Benchmarks report. The report asserts that it costs just over $23 on average for retailers and others to drive “each incremental in-store visit.” Among the several channels compared, in-app advertising was also found to be the most effective at delivering in-store customers vs. the web
I don’t know about some of these. Facebook has released its latest ‘Topics to Watch’ report, which highlights the key subjects gaining momentum, based on mention volume, across The Social Network. The monthly Topics to Watch reports can be a great way to stay ahead of the latest trends and shifts – according to Facebook’s
Facebook Releases Latest ‘Topics to Watch’ Report, Highlighting Key Trends Read More »
Facebook has released its first-ever transparency report, outlining the amount of content it has identified as breaking Community Standard rules between October 2017 and March 2018. According to the data, Facebook took action against a majority of the offensive content before it was reported by users. The report is part of its Community Standards initiative
Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed
Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed
May 15, 2018 The distance report provides a unique view of your geographic data. The report helps users understand how distance from a location impacts search ad performance. This data can be used to adjust targeting strategy, planning new initiatives, and understanding the effective reach of ads. If you are using location extensions but not
Analyzing the AdWords Distance Report Read More »
Amazon is continuing its aggressive move into digital advertising, with the apparent launch of its own retargeting product. According to Bloomberg the company is about to introduce a new display advertising offering. While the details are not entirely clear, Bloomberg asserts the new Amazon program will compete with similar offerings from Google and Criteo. It’s
Amazon poised to launch new retargeting ad product – [report] Read More »
