Report

Facebook Releases ‘Topics to Watch’ Report for March, Highlighting Key Trends

Facebook has released its latest ‘Topics to Watch’ report, which shines a light on the key issues and subjects seeing significant increases in mention volume across The Social Network. To create their monthly Topics to Watch reports, Facebook’s data researchers use their processes to detect terms and subjects which are rising in discussion rates. The […]

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New Report Finds Consumers Respond Best to Entertaining Social Ads, Not Discounts

So, with all the discussion around the misuse of social media data to manipulate users, do people trust social ads less as a result? You bet – according to the latest research from Sprout Social, in which they sought opinion from more than 1,000 social media users in the U.S., 27% of consumers say their

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Microsoft on Track to Reach $1 Trillion Market Cap in a Year, Says Morgan Stanley Report

Investors have been anticipating the close race to the $1 trillion market cap between Apple and Amazon, but analysts at Morgan Stanley are also counting on Microsoft to hit the mark within a year. The investment bank hiked its stock price target for Microsoft to $130 from $110 in a detailed report released to clients

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Report Reveals the Costs of Starting a Restaurant – Small Business Trends

If you are looking to open a restaurant, ascertaining the initial startup and expected operational cost will help you determine what kind of establishment you can open. The new infographic from Bid on Equipment goes into great detail as to what it will cost you to start and operate a restaurant. The difficulties of opening,

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Report: Product discovery, not payments, the real m-commerce bottleneck

Conventional wisdom argues that despite mobile traffic growth, the main reason smartphone commerce lags the desktop is friction at the bottom of the funnel (i.e., payments). However, a new report from Qubit asserts the real problem is higher in the funnel with product discovery. The recommendations of the report are highly self-serving, but the larger

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New Report Looks at Instagram Usage Trends, and How Brands Can Tap Into Shifts

With Instagram being the fastest growing social platform – and now well on the way to being the next billion user network – it makes sense that more brands are also putting increased emphasis on their Insta presence. Indeed, Instagram notes that some 200 million of the platform’s daily users visit at least one business

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Facebook Releases ‘Topics to Watch’ Report for February, Highlighting Key Trends

Facebook has released its latest ‘Topics to Watch’ report which highlights the key subjects gaining momentum, based on mention volume, across The Social Network. The monthly Topics to Watch reports can be a great way to stay ahead of the latest trends and shifts – according to Facebook, up to 80% of the topics they’ve

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