‘How to’ posts are a go-to for content marketers – they provide utility, enabling your business to showcase their expertise, while they’re also a particularly popular content type, with ‘how to’ articles regularly showing up in ‘best performing content type’ lists. And now, Google has reinforced just how popular ‘how to’ content is. According to new […]
Google Releases New Report on the Most Popular ‘How to’ Searches Read More »
Which brands dominate the US flights market in search? A new report by Pi Datametrics has analyzed the entire US flights market to discover the most organically valuable search themes and players with the greatest share of voice across the market. The search data was collected from across Google US with a view to identifying the search
Social media marketing enables businesses to target consumers where they spend the most time online, however to get the most bang for your marketing buck in social, you need stay up-to-date on the latest social media advertising trends, best practices, and consumer expectations. Thankfully, Mary Meeker of Kleiner, Perkins, Caulfield & Byers (KPCB) hit it out
5 Key Social Media Takeaways from the 2017 Internet Trends Report Read More »
Small businesses in the U.S. created about 48,000 jobs in the last month. That’s according to the August ADP (NASDAQ:ADP) Small Business Report. August 2017 ADP Small Business Report This figure actually shows a slow-down in job creation among America’s small businesses. Overall, companies with between 20 and 49 employees created 30,000 new jobs in August,
ADP Small Business Report — Service Businesses Driving Job Creation Read More »
Fanatics offers licensed merchandise for the NCAA, NFL, MLB, NHL, NBA, UFC, MLS, and NASCAR. Its affiliate marketing program is highly successful, having won many awards. This second installment of “Affiliate Marketing Report Card” focuses on Fanatics, an online retailer of licensed sportswear, sports equipment, and merchandise. I’ve watched its affiliate marketing program greatly expand
While 45% of enterprise-level companies invest more than $20,000 a month to optimize search, about 18% allocate less than $1,000 a month, according to recent data. How much companies spend varies quite a bit. A report titled The State of Enterprise SEO in 2017 — published by Clarity and partners North Star Inbound, and BuzzStream
SEO Report Analyzes Budgets, Challenges, Strategies 08/28/2017 Read More »
One of the key benefits of using social platforms for customer service queries is that it adds a level of accountability. Use Twitter, for example, and your interaction is public – others can see what the brand says and how they respond, which can give you more leverage to hasten their response. This, in effect,
Consumer Expectations Rising on Social Customer Care [Report] Read More »
You know what type of online ads people hate the most? That’s right, pop-ups – in fact, according to a new Coalition for Better Ads report, pop-ups account for 97% of noted violations of their standards on desktop, while 50% of users say they would not revisit or recommend a page that had a pop-up
Google Outlines Problematic Ad Types in New Report, as a Precursor to Chrome Ad Blocker Read More »
They ate donuts, drank beer, and played board games. But it wasn’t just about having fun at WordCamp Minneapolis/St. Paul. There was also education, information, assistance, and plenty of networking. WebDevStudios (WDS) Senior Backend Developer, Justin Foell, and Backend Developers, Jeremy Ward and Gary Kovar, all attended the event, each playing an active role. Justin
Post Event Report: WordCamp Minneapolis/St. Paul Read More »
Tracking the online behavior of 500 million global shoppers, Salesforce Commerce Cloud’s Q2 2017 shopping index spotlights the various ways digital commerce is continuing to grow. From shopper spend to mobile site traffic and social traffic, the report shows increases across the board during Q2 of this year. Specifically, digital commerce was up 14 percent
Online retail sees continued growth with digital commerce up 14% YoY [Report] Read More »
