Summer is officially over, kids are back in school, and it’s time to start diving into holiday planning. Brands can avoid the rush of the holidays by doing some of the legwork now. At Brandlive, my employer, we assembled some of the key details to start considering today — even if your potential holiday video […]
Video marketing prep for great holiday results Read More »
How To Use Interactive Content To Stop Readers & Engage Them Despite your investment in high quality content marketing, do uninspiring results leave you without an explanation beyond Facebook’s organic reach falloff? Not sure how to stand out in the endless steams of information and messages reaching your audience through a variety of channels and
5 Interactive Content Types That Will Boost Your Results Read More »
If you’re thinking of launching a loyalty rewards program, today’s infographic by loyalty and referral company Zinrelo will convince you to. It lists 10 benefits of loyalty programs and it’s full of tips for how to make yours succeed. For example, one of the main goals of a loyalty program is to drive repeat sales, and
10 Benefits of a Loyalty Rewards Program: Strategies & Results Read More »
12019 / Pixabay Are you concerned about not getting their desired results or are you uncertain as to how to proceed? Most people find themselves at a literal standstill without a clue of how to get past the turmoil, so they continue to do the same. The worst approach to improving results is not to
Change Actions Change Results Read More »
Starting a company blog not only creates a new channel to let potential clients know you exist, but it offers a way to show off your expertise in your field. This can be a huge advantage, especially for startups or smaller firms. A steady flow of good information that goes out to the public can
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Avoid common search engine penalties that could hinder your SEO and learn which factors you should be on the lookout for when consulting an SEO agency. With the correct use of SEO, businesses can find they gain a great competitive edge over their rivals by being able to successfully compete for customers. However, with subpar
Avoid subpar SEO results by following these 5 tips Read More »
For some time now, responsive design has been all the rage — and this trend shows no sign of letting up as the dominant configuration for mobile websites. Responsive design allows us to present a consistent site experience to users regardless of screen size. Because the HTML is the same for all devices, it has
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Regardless of whether you’re leading a team or you’re a part of one, what you say and what you do influences those around you. The culture you create by your words and actions is a living thing. You can cultivate it to drive amazing results, or you can let it languish and see your quality
4 Things the Best Leaders Say to Their Teams to Get Real Results Read More »
YellowHead has launched Alison, a machine learning technology that predicts how mobile advertising campaigns, known as paid user acquisition, will turn out. The Israeli startup helps mobile app and game developers get better results from ads. It specializes in paid user acquisition campaigns, app store optimization, and search engine optimization. And now it has added
Alison machine learning predicts mobile ad campaign results | VentureBeat | Marketing Read More »
Late in 2015, Google confirmed what many of us had already suspected: mobile search had officially surpassed desktop worldwide. Smartphones and tablets have completely disrupted and forever altered what was once a fairly linear buyer’s journey. These days, a consumer might drop into your funnel at any point, from any channel, and it might be
Different results, different content strategies Read More »
