I believe in volunteering. Not only is volunteering good for the nonprofit organization, but it is also good for the volunteer. And if you’re involved in sales, volunteering is another way to help you with your selling. It’s important to recognize, though, that not all nonprofit organizations are worth your time. Here are my recommendations for […]
LinkedIn has announced some new feature updates for their Sales Navigator mobile app, while they’re also rolling out an enhanced integration for Microsoft Outlook, both of which will help streamline the connection process. First up, on Sales Navigator – LinkedIn’s adding a new ‘Morning Briefings’ option which will provide context around who you’re meeting with
LinkedIn Announces Updates to Sales Navigator App, New Outlook Integration Read More »
I’m sorry to tell you this, but people are talking about your brand behind your back. As a smart marketer, you’ve been managing to these mentions with social listening – reading what people say by tracking conversations on brand names, specific words or hashtags so that you can steer the conversation in line with your
How Visual Listening Can Turn Selfies Into Sales Read More »
Artificial intelligence is hot in ad tech, and Houston, Texas-based retailer Gallery Furniture — that has 400 full-time employees and three showrooms in Texas (two of which are over 100,000 square feet) — made its first foray into AI marketing this July. Nearly four months in, the brand has seen a year-over-year digital sales increase
How Gallery Furniture used AI to boost digital sales more than $270,000 Read More »
WEST LAFAYETTE, Ind. — Holiday retail sales should increase 4 to 6 percent over last year, but not all retailers will see that type of boost in profits as online sales continue to grow. Purdue University retail management expert Richard Feinberg expects online sales during the holiday season to increase 15 to 17 percent. But
For years, your business has thrived selling to other companies as a supplier. Those other companies would sell your product to consumers on your behalf. Everything had gone smoothly. However, now your new marketing lead wants to reap higher revenue margins by offering your product to consumers directly. Three months later, your business buyers have
Why Your B2B Sales Strategies Fail To Convert B2C Leads Read More »
Plenty of marketers think having a YouTube presence is enough. They’re wrong. YouTube’s new feature called YouTube End Screens sees to it that if you’re not using End Screens—and not using them well— you’re leaving all that highly engaged potential YouTube traffic you could be generating out in the cold. YouTube has launched some
How to Use YouTube End Screens to Get More Visitors, Sales, & Revenue Read More »
tookapic / Pixabay As we approach Halloween, the beginning of the holiday season, it is time to tune up your e-commerce stores in preparation for your biggest sales season. The sooner you can begin optimizing your e-commerce store for more search engine traffic this holiday season, the better. Below are 5 of the best SEO
5 SEO Tips for More Holiday Ecommerce Sales Read More »
Sacramento Business Journal Who owns the sales funnel: marketing or sales?Sacramento Business JournalCompanies whose target customers would naturally go onto Google to look for their products will expend resources on so-called SEO (search engine optimization) and/or SEM (search engine marketing). Most B2C companies will also want to have Facebook, … Source link
Who owns the sales funnel: marketing or sales? – Sacramento Business Journal Read More »
Welcome to the first edition of our Expert Series! In this interview series, our goal is to bring you the most up to date tips, tricks and best practices according to the brightest people in the industry. Meet Our Expert Today we’re excited to chat about using video to boost sales with Terrance Kwok, Sales Development Manager at
How to Create Sales Videos That Convert with Vidyard Read More »
