Sales

#61: How to Use Visual Content to Drive Traffic, Shares and Sales with Donna Moritz

#61: How to Use Visual Content to Drive Traffic, Shares and Sales with Donna Moritz

As humans, we are hardwired to connect emotionally with visual content. Pictures in particular–we process them very quickly–faster than text, video, or audio. Pictures allow us to make a really quick decision about whether we are going to engage with something. It’s no secret that some of the most successful brands in the world owe their popularity to their

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NRF says 70 million consumers will shop online during Cyber Monday, predicts online holiday sales up 14%

The National Retail Foundation (NRF) reports this year’s online holiday sales are expected to increase between 11% and 14% over last year, bringing in between $162.6 billion and $166.9 billion — up more than $16 billion over 2018’s holiday e-commerce revenue in the U.S. The NRF’s holiday predictions are a bit more generous than Adobe’s,

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Oracle launches new B2B sales solution, new CDM for Oracle Service Cloud

Oracle has launched two new solutions, the Inside Sales Solution and its customer data management (CDM) platform for Oracle Service Cloud. The Inside Sales Solution is the latest addition to the Oracle Customer Experience (CX) Cloud suite and has a new user interface to help sales representatives recognize and qualify good opportunities and move on

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How to Leverage Sales Teams for PR and Content Marketing

Modern B2B marketers understand that a robust content strategy has a place in the marketing toolbox—and the need for written content has never been more in demand. Between long-form content (e-books, whitepapers) and requests from the executive team and sales leaders, there is a neverending queue of content needs. Speaking of content being requested by

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