What if you weren’t able to work for 30 days? Do you have an emergency sales plan? Thankfully, I did. My husband tore his Achilles tendon. What was first diagnosed as an injury that could be fixed with physical therapy turned into one requiring surgery and one month of not being able to put any […]
Preparing Your Emergency Sales Plan: What If You Couldn’t Work for 30 Days? Read More »
It’s not a surprise – for many retailers, their Christmas season performance is the decisive factor for the entire year’s financial success. This is particularly true for those selling tech and durable goods. While peak season sales embrace Black Friday, Cyber week, Christmas week and post-Christmas promotions, it’s increasingly difficult for retailers to set the
Peak season sales 2019: Retail lessons learned Read More »
Sales reps spend at least 33% of their work hours emailing. Email remains a robust sales and prospecting tool. But, how you go about creating those sales emails is really what matters here. Prospects may not know a ton about you or your products, so they’ll need a reason to open, read, and convert. Here
How to Create the Most Engaging Sales Email Read More »
In email marketing, there are dozens of tricks you can use to improve performance. Every digital marketer or small business owner has tips and tricks on how to boost your open rates, increase your click rates, and reduce your unsubscribe rates, but what about driving sales? The goal of email marketing is more than just
How to Drive Sales with Email Coupons [+ Examples] Read More »
Are you at a loss on how to improve your team’s sales performance? Especially in the world of B2B marketing and lead generation, making sales doesn’t just happen overnight. Closing B2B sales for major accounts is often a long-term process. For example, it involves building relationships, researching, identifying key decision makers and stakeholders. You must
Take These 5 Small Daily Steps Toward Bigger Sales Results Read More »
Since its origination in Wuhan, China, the coronavirus has spread to 20 countries to date, and retailers around the world are worried. As the virus spreads and a travel ban affecting over 50 million Chinese residents goes into place, US retailers are busily analyzing what this means for their sales. Impact On US Retail: Likely
If Your Sales Are Down, Don’t Blame Coronavirus Yet Read More »
What are your thoughts on this? "110-year-old greeting card company Hallmark is revamping its business to cut costs and shift more focus to online sales, the Wall Street Journal reported Wednesday night, just days after competitor Papyrus filed for bankruptcy protection, which critics say is due to social media and text messages replacing
Social Media And E-Commerce Hurting Paper Greeting Card Sales, Critics Say Read More »
“Why should sales care about marketing automation?” As the Director of Institutional Sales Operations at The Princeton Review and with 7+ years in the sales and marketing operations industry, this is a question I’ve been asked time and time again. I usually answer this question with a question: “Do you have large amounts of unqualified
Why Should Sales Care About Marketing Automation? Read More »
Apple just reported its best quarter ever, with $91.8 billion in top-line revenue and $22 billion in profit. Hardware sales reached $79.1 billion and Services came in at $12.7 billion. Wall Street analysts had expected revenues to be just over $88 billion in the company’s first fiscal quarter of 2020, which ended December 28. iPhone
What Apple’s strong iPhone 11 sales mean for marketers Read More »
Do you have questions about how to sell by email? In this article, we’ll show you a quick and simple guide so you can harness the power of email effectively. Over the years, email marketing has proven to be a tool that delivers results. In other words, the vast majority of companies that invest money
6 tips to help you boost your sales with email marketing Read More »
