Series

December global festivities Google doodle marks day 2 of Google’s holiday doodle series

Today’s Christmas holiday marks day two of Google’s 2017 holiday doodle series. After posting the first of the series on December 18, Google has added two new images to the slide show for today’s doodle. “Our favorite penguins couldn’t be more excited to reunite with their loved ones. Happy to be together for the season […]

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Introducing the new Webmaster Video Series

Google has a broad range of resources to help you better understand your website and improve its performance. This Webmaster Central Blog, the Help Center, the Webmaster forum, and the recently released Search Engine Optimization (SEO) Starter Guide are just a few. We also have a YouTube channel, for answers to your questions in video

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‘SEO Snippets’ — new Google video series to help webmasters & SEOs

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and

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December global festivities Google doodle kicks off series of holiday doodles

Today’s Google doodle kicks off a series of holiday doodles leading up to Christmas and New Year’s Day. The doodle, which leads to a search for “December global festivities,” includes three animated images that you can swipe or scroll through using the arrows within the artwork. “The festive season is here and this pair of

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CMO audit series, Part 6: Analytics

No marketing department has an unlimited budget. The money question for us (pun intended) is “How can we best allocate budget to convert and keep the highest-value customers?” Marketing analytics is rapidly evolving to answer the money questions and help marketing leadership make better investments. Over the last few years, analytics has grown in sophistication

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Google Wants Your SEO Questions for a Series of Q&A Videos

‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); if(“undefined”!=typeof __gaTracker){ $(‘#scheader a’).click(function(){ __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “search-engine-optimization”, ( $(this).attr(‘href’) ) ); }); } } }); }); Google is looking to revive its webmaster Q&A video series, and has put out an open invitation for anyone to

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Welcome Email Series: How to Engage Prospects Immediately

True or false – email is the most personal, engaging and effective media in the digital era? I want to say “true” is the correct answer, however I’d have to amend the question by changing “email is” to “email can be.” You see, email can be your most personal, engaging and effective medium when you “work it” – that is, you

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Deluxe Corporation Premieres Season 2 of Small Business Revolution – Main Street Series, Opens Nominations for Next $500,000 Transformation

SHOREVIEW, Minn.–(BUSINESS WIRE)–Deluxe Corporation is debuting the second season of Small Business Revolution – Main Street, an online series that showcases the $500,000 revitalization of one small town, and how its business community overcomes common challenges facing small businesses across America. The second season’s eight episodes chronicle the community of Bristol Borough, Pennsylvania, which emerged

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Marketing startup Synup gets $6M Series A to help brands manage their online reputation

Synup founder Ashwin Ramesh Synup, a startup that helps marketers monitor where their brands are mentioned online, announced that it has raised $6 million in Series A funding led by Vertex Ventures. Existing investor Prime Venture Partners also returned for the round. Though based in Bangalore, Synup’s main market has been the United States and

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