Shopping

Walmart doubles down on voice grocery shopping with Google Home

Channel: Retail, E-Commerce, Google: Google Home, Google: Mobile, Google: Voice Search / Good To SEO

Yesterday Walmart announced a simplified way for customers to order groceries using voice commands on any device that features the Google Assistant. That includes Google Home, Android devices and iPhones. The company said the capability will come to other platforms soon (read: Alexa). Update of an existing partnership. Though being treated as an entirely new announcement, […]

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How Google Shopping has affected my ecommerce site

Notes from Australia / Good To SEO

It’s been more than six months since I started advertising on Google Shopping. It has greatly improved my revenue, as well as traffic to my site. In this post, I’ll recap the metrics. I’ll review data from Google Analytics for the 12 months from February 2018 through January 2019. I’ve divided the analysis for the

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Google Shopping Ads Benchmarks for YOUR Industry

SEO BLOG / Good To SEO

With one out of three paid clicks on the SERP going to the shopping ads, ecommerce advertisers know that they can’t miss the prime digital shelf that shopping campaigns provide. Whether you’re launching your first shopping campaign or managing shopping campaigns for a client, it can be daunting to know whether you’re doing a good

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Google testing new search menu with icons for maps, news, shopping and more

SEO BLOG / Good To SEO

Google is testing a new search bar menu with icons next to the names of the search categories. So instead of just showing the search vertical filters for displaying news results or image results, Google is showing icons next to those categories. Screenshot of the test. Here is a screen shot of this new user

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Pinterest Files for an IPO; Focuses on Shopping

Management & Finance / Good To SEO

Pinterest hopes to raise $100 million in its IPO. The company intends to diversify revenue beyond advertising to include an ecommerce component, to help retailers sell products. In a year that looks promising for tech IPOs, Pinterest has filed to go public on the New York Stock Exchange using the ticker “PINS.” The company hopes

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New personalized, Shopping Actions-enabled Google Shopping debuts in France

SEO BLOG / Good To SEO

A look at the new Google Shopping now rolling out in France. Source: Business Insider France Google’s overhaul of its Shopping portal began rolling out in France this week. It incorporates Google Shopping Actions, Google’s effort to take on Amazon, which has been chipping away at product search for years. Google’s tack is to partner

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Voice Based Shopping Market Research Report 2019 – Trends, Benefits and Challenges – World Gazette

search engine optimization google, SEO BLOG / Good To SEO

Key players listed in the Voice Based Shopping Market report are Amazon, Alibaba, Google, Apple, Samsung,Microsoft, and Blackberry Voice based e-commerce has been penetrating the market since 2015. Early 2018, saw major brands like Amazon and Google exploiting the capability of voice-controlled AI to change their consumer purchase patterns. More than 20 million voice based devices were sold in the U.S.

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Instagram Launches 'Checkout on Instagram' to Facilitate In-App Shopping

SEO BLOG / Good To SEO

Instagram is taking the next big step with its on-platform shopping options by adding a new way for users to make streamlined purchases without leaving the app. Source link

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Online shoppers rely heavily on Amazon throughout the shopping process

SEO BLOG / Good To SEO

This is an excerpt from a story delivered exclusively to Business Insider Intelligence E-Commerce Briefing subscribers. To receive the full story plus other insights each morning, click here. Online shoppers are relying heavily on Amazon throughout the shopping process, according to a report from Feedvisor. When respondents check prices before making a purchase, 82% use

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3 ways consumer shopping is changing in 2019

Amazon, Channel: SEM, Retail Column / Good To SEO

One year ago, I wrote how survey data showed that consumer preferences around more images, receptiveness to personalization, and trust in retailers presented unique challenges and opportunities for brands to succeed. After conducting a similar survey one year later, the desires of consumers around the online shopping experience have grown once again, and noticeably so.

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