Shopping

How to Overcome the Top 7 Reasons for Shopping Cart Abandonment

How to Overcome the Top 7 Reasons for Shopping Cart Abandonment

If you own an e-commerce storefront or work for a company that sells products and services online, you’re probably familiar with a simple, frustrating fact: Shopping cart abandonment is common. How frequent is it? For every ten shopping carts created, only about three will result in completed transactions. According to Baymard Institute, an independent web […]

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How to Get Approved for Instagram Shopping and Product Tags : Social Media Examiner

How to Get Approved for Instagram Shopping and Product Tags : Social Media Examiner

Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media

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Google drops its own share of Google Shopping ads to around half in response to EU action

Competition is increasing in Google Shopping, but will this satisfy EU regulators?

Searchmetrics’ data suggests majority of external ads on Google Shopping in Europe are placed via marketing agencies rather than the classic comparison-shopping sites that compete with Google. The study follows EU Commissioner Verstager expressing dissatisfaction with the quality of Google Shopping competition. Google drops its own share of Google Shopping ads to around half in

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Holiday Shopping Tips: How to Avoid Going Into Debt This Season

One of the biggest holiday shopping temptations is getting into debt. Whether trying to get a great Christmas tree for your home, or looking for the “perfect” presents for friends and family, it can be easy to just put it on a credit card or take advantage of 0% interest loan specials. And you will

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5 key ingredients for omnichannel success for the 2019 holiday shopping season

5 key ingredients for omnichannel success for the 2019 holiday shopping season

The holiday shopping sprint is nearly upon us and although it’s a short one, all signs point to impending good cheer for retailers and e-commerce businesses. With Thanksgiving Day six days later than last year, nearly a week has been carved out of the shopping season. Even so, Salesforce is optimistic and predicts that U.S.

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Gifter CX: How to make a play for gift givers this holiday shopping season

It’s not uncommon to see brands dedicate 365 days of their customer experience strategies to their buyers’ consumer behavior. But to sustain impactful CX in our competitive digital age, brands this holiday season should be thinking about another type of consumer: the gifter. Making a play for gift-givers There have been some brands in the

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