SEO and PPC are very different, but it’s time to stop thinking about them as polar opposites. Because, although different, they aren’t enemies. They are allies. And they work well together: They complement and benefit each other. Kind of like Yin and Yang, they fit together to make a whole—in this case, well-rounded search marketing. […]
SEO vs. PPC. In search marketing, it shouldn’t be an either-or strategy Read More »
Did you read the memo? Yes, that memo. It’s the one that James Damore wrote that got him fired from Google. I did. I seriously disagree with Google’s firing of Mr. Damore. Yet, Damore’s varied statements as reported did seem inflammatory and cause for disciplinary action. The only problem is that once you read what he
Don’t Believe Everything You Read: Why Google Shouldn’t Have Fired James Damore Read More »
Chester Carlson worked on his idea for years. It was tough, messy work and when his wife tired of the putrid smells, sulfur fires and occasional explosions emanating from the kitchen, his experiments were exiled to a second floor apartment in a house his mother-in-law owned. Eventually, though, he came up with a working prototype.
Here’s Why You Shouldn’t Worry About People Stealing Your Ideas Read More »
Tony Robbins famously wrote: “Most people never feel secure because they are always worried that they will lose their job, lose the money they already have, lose their spouse, lose their health, and so on. The only true security in life comes from knowing that every single day you are improving yourself in some way,
