When you hear the words “site architecture,” the first thing that comes to mind is probably SEO. It doesn’t take much digging into SEO best practice to learn that Google loves a site with clearly defined architecture that’s easy to crawl and index. But if you stopped your site architecture planning with just your SEO, […]
Why Good Site Architecture Is The Only CRO You Need Read More »
While there undoubtedly are several factors impacting revenue, most experts say that business sites loading within 5 seconds earn almost double those doing it in 19, the average site loading time. The study has further found that sites loading within 5 seconds have: 25% higher ad visibility, 35% lower bounce rate, and 70% longer user
Apply These 6 Techniques to Improve Mobile Loading Speed of Your Business Site Read More »
I very rarely encourage the practice of buying links however I believe if it is done correctly then they can definitely be a huge asset. For example, I have bought links in the past and have done very well. However, I can be an exception to the rule because I know what guidelines to follow.
What do you do when your site is leaking user information into search results? Well, let’s take a step back and look at what kind of personal information this could be: Form information that contains first name, last name, email address Actual address information, including zip Unsubscribe confirmation URLs that contain email addresses and/or names
Is Your Site Leaking User Info into Search Results? Get GDPR Ready Read More »
The General Data Protection Regulation (GDPR), which is probably the biggest change so far in the field of data privacy regulation law, will come into effect on the 25th May 2018. Combining all the European data privacy laws into one regulation, the new law provides European Union citizens a much stronger and better control over
In a world where virtually anyone can create an Ecommerce site overnight, shoppers rely on reviews to confirm that they can trust a new brand and its products. Reviews provide an added level of security for consumers to shop without fear of being scammed or purchasing poor quality products. Ecommerce Customer Reviews That doesn’t mean
How to Use Customer Reviews on your Ecommerce Site Read More »
Do you want to get more out of your small business? Working smarter is the best way to improve your operations and get better results across the board, including your bottom line. The free Zoho One seminars being held in Miami, Atlanta, Boston, New York, Philadelphia and Chicago throughout May will help you do just
After Miami, Atlanta Next Site for Zoho One Seminar Read More »
By Stoney deGeyter Let’s start with the givens. You have a legit business, you’ve done your product research, you understand your customers, and you have a compelling reason for customers to buy from you over your competitors. By all counts, your business should be thriving online. But it’s not, and you want to know why.
SEO has one fundamental objective: Drive organic traffic to your site. That is generally done by accomplishing one fundamental goal: Increase organic rankings in search engines. However, what if there were a way to improve your traffic without having to worry about your rankings? What if you could improve traffic even if your rankings don’t
How to Increase Site Traffic by Testing Title Tags and Meta Descriptions Read More »
Lighthouse is Google’s free, open source, and automated site monitoring tool. It can help ecommerce businesses track site load times, accessibility, and search engine optimization. Lighthouse is available in a few forms, including via current versions of the Google Chrome web browser. An ecommerce owner or manager simply opens Chrome’s developer tools by alt-clicking anywhere
Google Lighthouse: Monitor Site Performance, SEO, Accessibility Read More »
