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Forrester: YouTube is most popular social site for 12- to 17-year-olds

Dive Brief: Facebook has lost ground to YouTube, Instagram and Snapchat among 12- to 17-year-olds, according to a Forrester report made available to Marketing Dive. While use is growing for the other platforms, Facebook is the only one whose use and frequency rates among U.S. online youth have barely changed over the past few years.  […]

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Visualizing your site structure in advance of a major change

In our last article, we looked at some interesting ways to visualize your website structure to illuminate how external links and PageRank flow through it. This time, we’re going to use the same tools, but we’re going to look instead at how a major site structure change might impact your site. Search engine crawlers can

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Google Chrome 63 Ramps Up Security with Site Isolation

Google’s campaign to convince more businesses to turn away from Microsoft’s Windows 10 Edge and onto its side has intensified with the release of Chrome 63. Google is confident that it’s new security feature, site isolation, will have more companies migrating to them. Better Security with Site Isolation Chrome’s new security feature will enable enterprise admins

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5 Ways to Optimize Your SMB’s Ecommerce Site for Maximum Conversions

If you’re not making as much money from your ecommerce site as you’d like, start checking out your analytics reports and identify where exactly the problem exists. If your site sees solid traffic but just isn’t closing sales, then it’s time to think about conversion rate optimization (CRO). At its core, CRO is the process

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5 Ecommerce Site Design Trends for 2018

New techniques, technologies, and user behaviors drive ecommerce website and application design every year. In 2018, expect ecommerce sites to employ the CSS Grid Layout, use mobile-friendly full-screen modal windows, offer a lot more video, and include microinteractions and guided selling. 1. CSS Grid Layout CSS Grid Layout is a two-dimensional layout model and part

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