Startup

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10 Marketing Strategies Every Startup Should Know

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Startups can benefit from marketing strategies called “growth hacks.” Sean Ellis coined the term back in 2010. It refers to non-traditional marketing techniques designed to rapidly grow your business.  These strategies are based on the latest trends. From the web design, email templates, content creation, social media, search engine optimization, advertisement, landing pages and others […]

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Does Your Startup Need to Lobby? Don’t Follow Google’s Playbook

Marketing, SEO BLOG /

Google’s been looking to influence the world even more than it has. According to a Wall Street Journal story, the company has regularly pays professors at top universities — $5,000 to as much as $400,000 — to create research that bolster’s Google’s views to government regulators. Influence is incredibly important in business. You want to

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The Best Ecommerce Platforms To Sustain Your Online Startup

Business, SEO BLOG /

The ecommerce arena is rapidly evolving. Every new trend quickly becomes a basic necessity for all ecommerce startups. So it makes sense that online retailers have increasingly high expectations of their ecommerce solution providers. Search engine optimization, good UX design and ability to customize still hold upmost importance, but trends like m-commerce (commercial transactions conducted electronically by mobile phone) and social commerce (the use of social networks

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How to master the startup skills you don’t learn in school

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Got a million dollar idea but no way to make it a reality? It’s time to go back to school and get your startup education. Now you may be thinking, “Don’t most startup wunderkinds drop out of school?” Sure, Mark Zuckerberg and Bill Gates eschewed a traditional education in order to make their mark on

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How to Growth-Hack Your Way to Revenue Gains—Even if You’re Not A Startup

b2b, Consumer, Modern Marketing, SEO BLOG /

Have your marketing efforts hit a plateau? Are you looking for an innovative way to reach new markets and solve new problems? If so, you may have considered growth hacking but run into snags if your company is beyond startup mode. As you may already know, Sean Ellis, an experienced marketing leader, entrepreneur and angel

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7 Startup Lessons From Successful Small Business Owners

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If you had the chance to live your life over again, what would you do differently? Most small business owners wouldn’t change a thing—at least, not when it comes to their businesses. Some 82% of small business owners in the most recent SurePayroll Scorecard have no regrets about when they started their businesses; in fact,

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Nineteenth Century Tech Joins SEO, Data Mining In Business Travel Startup Marketing

search engine optimization cost, SEO BLOG /

Nothing beats word of mouth for business travel providers seeking new clients. Established players count on referrals, with the most gratifying coming from former users recommending them to new employers. New entrants incentivize to evangelize. The lucky business travel startup hooks a big fish corporate account and rides the wave of publicity. Downstream from big

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How to Get Media Exposure for Your Startup: The Ultimate, Step-by-Step Guide

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How to Get Media Exposure for Your Startup: The Ultimate, Step-by-Step Guide Published 03/24/2017 by Jayson DeMers | 0 Comments You’re in a startup. Your idea is solid. You’ve got products or services ready to go. You have a feeling that if people only knew what you were offering, they’d be all over

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