Survive

If You Don’t Provide a Great Customer Experience You Won’t Survive, Says Zendesk CEO

“We definitely help companies provide great customer experiences,” says Zendesk CEO Mikkel Svane. “That is the new currency of today. You can have the greatest product in the world and you can have the greatest service in the world, but if you don’t provide a great customer experience you’re not going to survive. I think […]

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How Your Business Can Survive When Facebook Goes Down

On Wednesday, March 13, 2019, both Facebook and Instagram went down for several hours. The masses took to Twitter for information, updates, and to, of course, complain. While the outage seemed funny, at first, small business owners and nonprofit groups who rely on a Facebook Page to serve as their sales funnel or communications platform

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How retailers can survive Amazon’s stronghold in Google search

Retail marketers can’t out-Amazon on the paid Google SERP, but they can find white space. Among the metrics that can help is impression share. It’s in the Google Auction Insights report for shopping and paid search campaigns. Impression share is the percentage of impressions your ads received divided by the estimated number of impressions the

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How Businesses Can Survive the Latest Marketing Rebellion [Podcast]

Marketing Podcast with Mark SchaeferPodcast Transcript Today on the podcast, my guest is marketing expert, speaker, author, and college educator Mark Schaefer. Schaefer is a globally-recognized speaker and author. He’s contributed extensively to major publications including The New York Times, CNN, NPR, Wired, the BBC, and CBS News. He is also the author of six

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Transcript of How Businesses Can Survive the Latest Marketing Rebellion

Back to Podcast This transcript is sponsored by our transcript partner – Rev – Get $10 off your first order John Jantsch: If you’ve been in marketing any time at all, you’ve lived through some seismic shifts or rebellions in the things that have come along. The internet, search, social media, all these things have

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Men Owned SMBs Make More in the First Year – No More Likely to Survive

The gender pay gap has long been a problem in the workplace, and it continues to this day in 2019. Women entrepreneurs have overcome this disparity by opening their own business to control their destiny. But a report released by the JPMorgan Chase Institute has revealed there are also noticeable gaps when it comes to

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Emerging email marketing trends to survive in 2019 [Infographic]

More valuable tools and technologies are to come for marketers this 2019, but it will only serve you well if you understand what lies in the future for email marketing There are around 3.7 billion email users in the world today, with the figure likely to grow to 4.3 billion by 2022. This makes email

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