Recommended for You Webcast, March 7th: How to Scale Facebook Ads Masterclass There are many positives of technology in the workplace and it definitely changed the way that we work. However, there are down sides of it too. Some employers violate basic human rights of their employees and are being unethical due to too much […]
Technology and Ethics In the Workplace Read More »
BlackBerry Ltd. filed a lawsuit against Facebook on Tuesday, claiming that the social media giant and its wholly owned apps, Instagram and WhatsApp, infringed on the former smartphone maker’s messaging patents. “Defendants created mobile messaging applications that co-opt BlackBerry’s innovations, using a number of the innovative security, user interface, and functionality enhancing features that made
BlackBerry is Now Suing Facebook for Copying Its Messaging Technology Read More »
As an SEO professional, your role will invariably lead you to interactions with people in a wide variety of roles including business owners, marketing managers, content creators, link builders, PR agencies, and developers. That last one – developers – is a catch-all term that can encompass software engineers, coders, programmers, front- and back-end developers, and
The SEO’s essential guide to web technology Read More »
Every year, there are more technology solutions asking for your consideration. Choosing your next vendor not only takes time, it also makes you continually redefine what you are going to value in this new partnership. Sticking to these values as your foundation will help you quickly thin the herd. But when it comes to choosing
5 Values to Look for in Your Next Technology Partner Read More »
Opinions expressed in this article are those of the sponsor. 3 game-changing advancements put TV advertising back in the limelight. Every marketer, regardless of discipline, has a holy grail in mind. For analysts, it may be having a holistic view of the customer journey. For creatives, it may be having the team and tools to
All the right marketing technology for advanced TV media buying Read More »
It’s probably not surprising that 58% of consumers and 77% of business buyers say technology has significantly changed their expectations of how companies should interact with them. After all, technology has reshaped our world over the past decade. But can small businesses compete with their larger counterparts in a world that’s growing more tech-focused by the day?
3 Big Small Business Technology Trends to Follow (INFOGRAPHIC) – Small Business Trends Read More »
Last spring, Google started automatically converting Google-delivered display ads to AMP when served on AMP-enabled pages on publisher sites last year. Now, Google is sharing some stats on how those conversions are working for publishers at AMP Conf and in a year-in-review post. The company also released Real-Time Config to enable publishers to integrate third-party technology
Google says 100+ ad networks support AMP, releases 3rd-party technology support Read More »
“The more specialized you are, the more premium you’re going to command.” This is what Rich Pearson, Upwork’s Senior Vice President of Marketing, said recently regarding the highest paid freelance skills. Upwork just released its report on the top 20 skills for freelancers based on billings on the company’s site throughout 2017. The list was
Top 16 Freelance Jobs in 2017 were all in Technology, UpWork Says Read More »
This transcript has been edited for length. To get the full measure, listen to the podcast. 2018 Marketing Predictions Act-On: You’ve written about the predictions you didn’t make in 2017. Could you talk about some of the trends you think everyone should be watching out for in marketing? David: Look I’m married, I’m wrong all
Consider Proof of Concept When Buying Marketing Technology Read More »
Every business has risks. Part of what makes a business successful is how it eliminates or reduces those risks while still serving customers. The hardware and software that power your ecommerce store create risks. I’ll call them technology risks. Some technology risks are benign and don’t threaten the company. This could be, for example, the
3 Steps to Minimize Technology Risks for an Ecommerce Store Read More »
