Technology

18 Key Issues in Negotiating Merger and Acquisition Agreements for Technology Companies

Legal, M&A Transactions, SEO BLOG, startups /

By Richard D. Harroch, David A. Lipkin, and Richard V. Smith Effectively negotiating merger and acquisition agreements for a privately held technology company involves addressing and resolving a number of key business, legal, tax, intellectual property, employment, and liability issues. Such agreements are often heavily negotiated, and a poorly negotiated transaction can result in significant risks […]

18 Key Issues in Negotiating Merger and Acquisition Agreements for Technology Companies Read More »

The Evolution of Marketing Technology and What it Means for Marketers [Podcast]

SEO BLOG /

Scott Brinker is Co-Founder & Chief Technology Officer at ion interactive inc., a marketing software company that helps with the creation of interactive content. He lives at the intersection of marketing and technology. On this episode, Scott and I discuss the evolution of marketing technology and how it impacts marketers in their job, career, and overall performance

The Evolution of Marketing Technology and What it Means for Marketers [Podcast] Read More »

Facebook Combats Fake News With Related Articles and Updated Machine Learning Technology

Facebook, fake news, Related Articles, SEO BLOG, Social Media /

Facebook is making steps to ensure that everyone gets their facts right before forming their own opinion on a topic trending on the popular social media platform. Recently, the company tweaked its Related Articles feature and introduced an updated machine learning technology to help spot potential misleading or fake news. Facebook’s Related Articles feature, which

Facebook Combats Fake News With Related Articles and Updated Machine Learning Technology Read More »

Technology (Marketing + Operations) = Time to reorganize the marketing department?

Channel: CMO Zone, SEO BLOG, SMX & DMD Alerts /

If you’ve worked in marketing for longer than six months, chances are you’ve seen how technology changes the way we do things. And at an increasingly rapid pace. I’m not talking about updates to social media feed algorithms, or new search advertising options, or the improvements in email automation. (How about that Marketo outage last

Technology (Marketing + Operations) = Time to reorganize the marketing department? Read More »

The Four Pillars of Hospitality Technology

search engine optimization cost, SEO BLOG / / 1 Comment

Nowadays, hoteliers are so inundated with technology that the tasks of prioritization and selection have become far more than just daunting; research and procurement are practically a job title unto themselves! Unless you have specific objectives with a firm plan and budget in mind, you’ll easily be intimidated by the sheer myriad of options for

The Four Pillars of Hospitality Technology Read More »

The impact of GDPR on marketing technology and cybersecurity

A-From MTT, Channel: Martech: Analytics & Data, Martech Column, SEO BLOG /

Failure to be a good steward of consumer data by letting it fall into the wrong hands will soon result in severe penalties in the European Union. In the event of a data breach, companies will have to pay the equivalent of 20 million euros or 4 percent of annual revenues, whichever is larger. Ouch!

The impact of GDPR on marketing technology and cybersecurity Read More »

5 Ways Your HR Strategy Can Allow Technology Deployments to Fail

HR, Human Resources, SEO BLOG, Technology /

waldryano / Pixabay It would appear that half of all large IT projects massively blow their budgets. According to a study of more than 5,400 UK and US IT projects, carried out by McKinsey and the University of Oxford, the average budget overrun is 45%, with the total overspend coming in at an eye-watering $66

5 Ways Your HR Strategy Can Allow Technology Deployments to Fail Read More »

?
WP Twitter Auto Publish Powered By : XYZScripts.com