These days, just about anyone can create and send out email campaigns to their list of prospects. But just because it’s nearly push-button simple to do, doesn’t mean it always gets the results you want. And if your beautifully-designed, precisely-formatted and succinctly-written email went over like a lead balloon, it doesn’t mean the end of […]
5 Signs it’s Time for an Email Marketing Makeover Read More »
Marketers, are you ready? It’s that time of year again. With the National Retail Federation expecting holiday sales to increase between 3.6 and 4% from last year, consumers will be shopping more and spending more money, meaning marketers and brands must work harder to connect prospective customers before their competition does. But, to attract and
The Most Wonderful Time of the Year to Engage Customers: Tips for Holiday Marketing Read More »
You have a split second to impress established, pro bloggers. Influential bloggers open doors for you. Pros promote you to large, loyal, targeted followings. Pros help you grow your blog traffic and profits. But to impress pros you have a split second. A moment in time. A breath. A tiny window to lay the framework
1 Critical Time Saving Tip that Busy Bloggers Often Overlook Read More »
Time is the most sought after resource on the web, short of an actual sale. But why? Time is a proxy that’s representative of attention. If users spend more time on your site, they’re paying you more attention. Right? Well, not so fast. In this post, I’ll break down how time on site is calculated
Turning Time on Site from a Vanity Metric to an Actionable One Read More »
November 7th, 2017 “The theory of relativity put an end to the idea of absolute time,” wrote Stephen Hawking in A Brief History of Time. “It appeared that each observer might have his own measure of time, as recorded by a clock carried with him, and that identical clocks carried by different observers would not
5 Ways to Harness Time and Data in Your Content Process Read More »
Take your use of Gmail for business beyond sending, receiving and attaching a document. The below infographic by GetVoip has some tips and tricks to use Gmail more efficiently with tools you might not know about. For small business owners without the staff to check and respond to all of the emails they receive, each
Don’t Waste Time! These 16 Gmail Hacks Will Make Your Small Business Hum (INFOGRAPHIC) Read More »
I believe in volunteering. Not only is volunteering good for the nonprofit organization, but it is also good for the volunteer. And if you’re involved in sales, volunteering is another way to help you with your selling. It’s important to recognize, though, that not all nonprofit organizations are worth your time. Here are my recommendations for
Marketers are on a quest for marketing nirvana, where every message recipient, whether prospect or customer, is receiving the perfect message at the perfect time in the perfect way. And while this kind of perfection can happen, I would hazard a guess that it currently occurs less than 10 percent of the time for most
Posted by randfish This week, we pay a special tribute to the late SEO pioneer Eric Ward. His link strategies formed the foundation of many of today’s smartest approaches to links, and in this Whiteboard Friday, Rand covers several that are as relevant today as they were when Eric first started talking about them. Click
Your job as a blogger is to publish exciting blog content that people enjoy and want to share with their network. This requires a consistent stream of great blog post ideas. Generating blog post ideas is one of the main challenges for bloggers but you cannot afford to sit and wait for inspiration to strike.
Need Blog Post Ideas? These 17 Sources of Inspiration Work Every Time Read More »
