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Facebook Ads For B2B: Presenting The Right Content At The Right Time

According to the State of Paid Social survey, 30% of respondents struggle with manpower when trying to succeed in the social realm.   Social ads require consistent A/B testing & ad rotation to avoid “ad fatigue” Tailoring audiences and segmenting them further in response to results and data takes work Proper budget allocation is needed Monitoring […]

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Brand Strategy Model Diagram

Create a brand strategy that can withstand the test of time

The building blocks of an effective brand strategy Since the turn of the millennium, more than 50 percent of Fortune 500 companies have suffered or failed due to digital disruption. With so many social media sites competing at nearly every turn, building a successful brand through digital marketing can be quite a challenge. Add ever-evolving platforms, like artificial intelligence,

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Kevin Owens Defeats AJ Styles At WWE Battleground To Become Three Time United States Champion

Kevin Owens defeated AJ Styles at WWE Battleground to earn his third United States Championship.Fittingly enough for a rivalry that has hinged on heartbreakers and shockers in equal measure, KO and Styles seemed to be one minute away from a full-on fistfight from the second the bell rang. Owens was particularly rabid, looking to avenge

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Why Prospects Choose Your Competitor, and How to Win the Sale Next Time

You feel a ripple of nausea as your stomach falls. You just heard from the sales team that your company lost a hot prospect that you really wanted to add to your client list. You’d followed the tracking notifications as the prospect read your articles, downloaded your premium content, read additional articles, and checked out

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How to Free Up More Time In Your Work Week

Marketing Podcast with Mandi EllefsonPodcast Transcript What’s your biggest problem? Is it time? Focus? Delegation? Those are the problems I hear about all the time and are seemingly the most difficult to solve. My guest for this week’s episode of the Duct Tape Marketing Podcast is Mandi Ellefson, a scalable freedom strategist and founder of

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Tony Robbins Says You Shouldn’t Worry of Job Security. Here Are the Signs that It’s Time to Find a New Job

Tony Robbins famously wrote: “Most people never feel secure because they are always worried that they will lose their job, lose the money they already have, lose their spouse, lose their health, and so on. The only true security in life comes from knowing that every single day you are improving yourself in some way,

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