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Google Rich Results testing tool adds support for 'How To' markup for Google Home displays

Google Rich Results testing tool adds support for ‘How To’ markup for Google Home displays

Google announced that the rich results testing tool now also supports showing you how your How-to markup will look on the Google Home hub and other smart displays. What it looks like. Google shared a screen shot of how how-to markup will look like in the rich results test tool on a Google Home hub: […]

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Create display network exclusion lists with this (free) tool

Tired of manually weeding through placement reports to exclude inappropriate websites and apps from your display campaigns? So was Dave Rigotti. He’s built a tool called ExclusionSites.com. And it’s about as straightforward as its name. “I’ve spent 15 years managing paid media and running marketing teams,” said Rigotti, “and I am always shocked to see

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Google Search Console Change of Address tool adds redirect validation & reminder

Google announced two new features to the Change of Address tool within Google Search Console. These new features include redirect validation for top five URLs of the moving domain and a reminder at the top of both the moving domain and the destination domain within Google Search Console. Redirect validation. Google added redirect validation for

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Social shorts: Instagram tests new Stories trimming tool, WhatsApp hits 2B users, Pinterest to verify merchants

This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. YouTube tests a donate feature for creators, WhatsApp hits a milestone YouTube mirrors Twitch with

Social shorts: Instagram tests new Stories trimming tool, WhatsApp hits 2B users, Pinterest to verify merchants Read More »

Search Engine Marketing: The Undeniably Powerful Marketing Tool

Search Engine Marketing (SEM) is a specific digital marketing technique across search engines, used for paid search. Google Ads is a favourite paid search engine tool. 96 percent of marketers use search engine marketing to provide content to their searchers. SEM leverages search engines such as Google to reach customers at the perfect place and

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What the New ‘Off-Facebook’ Activity Tool Really Means for Advertisers and Users

February 3rd, 2020 Marketing Erica Perry Two years ago Facebook hinted at giving users an option to remove the browsing history utilized it us to deliver targeted ads at its annual F8 developer conference following the Cambridge Analytica Scandal. Fast forward to today, and after several unexpected delays, the platform is pulling the trigger officially.

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Social shorts: Dark mode comes to TikTok, Facebook rolls out new tool to give users more privacy

This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. Dark mode comes to TikTok, Twitter’s Flight School gets a new look, Facebook promotes misinformation

Social shorts: Dark mode comes to TikTok, Facebook rolls out new tool to give users more privacy Read More »

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