Tools

Dancing with tools

How good are you at Google Sheets? Can you write a query? A filter? Do you know how to install add-on tools to trim extra cells or create a mail merge? If you wanted to learn those things, do you know how to find out how? It’s an interesting litmus test. Sheets is free. It’s

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Five Web Analytics Tools to Help You Optimize and Measure Marketing ROI

Every day, you write blog posts, send tweets, and upload videos to YouTube, among many other marketing tasks. You create all this content, but that’s not enough to paint a full picture. What do these activities contribute to the business’s bottom line? Without proving their marketing ROI, it’s almost impossible to justify your marketing budget.

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Facebook Automation Tools, Software, and Tips to Save You Time

There are a lot of things humans are better at than robots: Threading a needle. Roller skating. Kissing (for now). But in certain instances, technology has us beat. Take Facebook automation tools and software, for example. Facebook automation software is designed to automatically handle the tedious maintenance of your brand’s Facebook page more efficiently and

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Tools of Engagement: Combine SMS and Email to Reach Customers | SendGrid

For many companies, email is their tried-and-true everyday customer communications channel. With more global accessibility than any other medium, it makes sense to use email as your default communications platform. However, there are other options that can help your business better meet your customers in real-time. Adding Twilio’s SMS API to your existing email program

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