Tools

Bury St Edmunds marketing and social media expert Kim Morrison offers some essential tools to help you scale your business

December is also known as ‘Write a Business Plan Month’. As your business grows, you need to scale up. With more tasks, more sales, and more customers, you need all the help you can get. There are so many different options to choose from but here are some of the tools I’ve found to be […]

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Moz 2014 Industry Survey Results: Google Webmaster Tools Ranked Top SEO Tool

With more than 3,700 survey respondents, this year’s industry survey from search marketing analytics provider Moz discovered the No. 1 SEO tool used by internet marketing professionals is Google Webmaster Tools. The majority of the survey focused on marketing issues, but Moz did ask participants a few SEO-related questions, including which SEO tools they currently

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7 Search Engine Optimization Tools Every Content Publisher Should Know

PHOTO: Shutterstock Publishing content at scale is a painstaking task, even when it’s a labor of love. Beyond publishing insightful content, writers, editors and administrators need to ensure the content going live meets the search engine optimization (SEO) standards set by the likes of Google, Bing and DuckDuckGo in order to rank high and rake

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Managing Online Reviews: New Tools Help Fleets Safeguard Reputations

Truckers concerned about the havoc online reviews can wreak on their fortunes can take heart: The latest crop of online review software enables you to establish a powerful command center to monitor and influence your company’s reputation. “Penske has been handling online reviews and social media comments for many years,” said Randy Ryerson, Penske’s director

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Three Tools To Put In Your Content Marketing Toolkit Now

Creating leads for your business through thought leadership content is one of the must-know marketing trends leading into next year. Phrases like “inbound marketing” and “content strategy” are being thrown around everywhere. How does this translate for a majority of small businesses? Blog posts. Many small businesses are focused on churning out content on their

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What people search for: Tools for trends

Keeping up to date with what people search for online can be invaluable to your business. Whether you’re looking to inform your latest paid search campaign or just need some fresh, trending content for your blog, these tools can help. However, with over 3.5 billion searches each day worldwide, it’s hard to know how to

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