3 video marketing tools and techniques to help multi-media marketers plan, manage and optimise their video marketing to reach more viewers. 2018 was predicted to be the year of video, having seen a 17% increase in usage in 2017, however, marketers reported a drop in ROI from video marketing in that same year. This prompted me […]
3 video marketing tools and techniques to increase reach Read More »
Should Snapchat be concerned? At their Worldwide Developers Conference this week, Apple has unveiled its latest tools for iOS 12, which include new digital masks, stickers and effects for the native iPhone camera app. As you can see here, the new effects provide a range of visual enhancements, similar to those available in Snapchat, Instagram
One of the greatest benefits of social media is that it has the capacity to make us smarter and more productive. The more we’re exposed to content from various sources, the more we learn, and the more resourceful we become – and it should go without saying, that harnessing this power for your business can
5 Internal Content Sharing Tools to Make Your Employees Smarter and More Productive Read More »
June 4, 2018 The longer you are in the PPC industry, the more complex problems you encounter. The challenge (and fun) comes from finding unique solutions to these problems. Fortunately, for Hanapin dynamic duo Lauren Rosner and Rachael Law, creative solutions are their passion. That’s why they’re sitting down to address their favorite digital marketing
Real Life PPC: Marketing Tools that Make Life Easier Read More »
Your website’s data matters. By tracking your site’s most important metrics, you can get a valuable look at how well your SEO strategy is working; what a typical customer does on your site; and even what your competitors are doing differently. To understand your web analytics, you need the right tools – and there are
The top 10 tools for getting an insight into your website analytics Read More »
A high-quality blog post can attract thousands of impressions, shares and comments – here are the engagement stats for an article I wrote a few weeks ago. Writing such a post is easier than you think – in fact, I would argue that it’s the easiest thing to do, provided that you conduct your content
7 Content Discovery and Keyword Research Tools to Help Boost Your Marketing Efforts Read More »
It’s Pride Month, and if you’re looking to take part in the celebration of the LGBTQ community, all the major social platforms have various visual tools and post/profile additions that you can use to show your support. First up, on Facebook – The Social Network has added some new variations of its popular Pride frames
Facebook, Instagram and Twitter Add New Tools to Celebrate Pride Month Read More »
Running a small business means trying to stand out in a landscape that’s more competitive than ever, making use of limited resources and likely wearing multiple hats at once. Every dollar counts, which often necessitates foregoing helpful tools in the name of cutting costs—like a business phone system. While useful in many ways, they’re also
These Two Tools Will Reinvent Your Phone Experience Read More »
Some of the biggest, most popular social influencers in the world are YouTubers, and with the platform boasting more than a billion hours of content viewed every day, there are countless ways to use YouTube to reach more people, and build an engaged community. For brands and marketers, YouTube presents a huge opportunity, with
3 Tools to Help Manage Your YouTube Channel, and Maximize Your Opportunities Read More »
GIFs, short bite-sized animated image files, are everywhere these days, dominating social media and the internet, in general. These fun, short files are animated by combining a series of images into an encoded graphics interchange format (GIF). GIFs are used widely online as a means of conveying a reaction, illustrating a point or explaining a concept.
Best 10 Online Tools to Create GIFS for your Small Business Read More »
