According to Gartner’s 2017 CEO survey, 58 percent of respondents said growth was their top business priority this year. In addition to business leaders focusing on growth, the survey revealed that product improvement and technology were rising priorities among CEOs. “Almost twice as many CEOs are intent on building up in-house technology and digital capabilities […]
SHOREVIEW, Minn.–(BUSINESS WIRE)–Deluxe Corporation is debuting the second season of Small Business Revolution – Main Street, an online series that showcases the $500,000 revitalization of one small town, and how its business community overcomes common challenges facing small businesses across America. The second season’s eight episodes chronicle the community of Bristol Borough, Pennsylvania, which emerged
Executive Summary The consumer products landscape is in the midst of a significant digital shake up. Success of these new ideas and approaches depends on the abilities, skills, and mindset of the company’s workforce. Work with leading consumer products companies around the world shows that there are clear practices and investments that drive a greater
5 Ways to Help Employees Keep Up with Digital Transformation Read More »
Magento, the ecommerce platform, launched in 2007, grew dramatically, and was acquired by eBay. When eBay divested PayPal in 2015, it also sold Magento, to a private equity firm. Magento’s C.E.O. is now Mark Lavelle, a seasoned technology executive who co-founded Bill Me Later, the payment service. I spoke with him recently to discuss Magento
Magento C.E.O. on Revamped Product Line; Digital Transformation Read More »
How to define an appropriate budget – one that’s realistic yet takes into consideration the aspirations of and opportunities available to your organisation This a difficult balancing act, and never more so than for digital transformation projects. Here, we share some tips to deliver you a budget that effectively serves your transformation aims, helping you
8 tips to get the most from your digital transformation budget Read More »
It’s generally understood that transformation is a process – messy, complicated, at times tedious, nothing likely to happen overnight or in a vacuum. What we often forget, however, is the shape it can take; how it can bend to perception and expectation in such a way as to seem invisible, nonexistent. The writer Suzy Ross
A Case for Transformation – Act-On Blog Read More »
The buying process has changed over the years, thanks to innovations that make digital sales even more important than ever. The question is, have you begun the journey towards digital sales transformation yourself? And if you haven’t, how can you keep up at this stage of the game? Embrace social selling and improve digital sales
5 Methods to Profit from the Digital Sales Transformation Read More »
Did you know that 39% of organisations say that digital transformations have helped them generate real-time sales online? A further 32% say that a digital transformation has improved operational efficiency, and 28% say it has helped them acquire new customers. Since the start of 2014, I have been going through a digital transformation. Whilst I
The Digital Transformation Battle Between Sales & Marketing Read More »
Chart of the Day: What challenges do a successful digital transformation programme need to overcome? Our latest Managing Digital Marketing Research report showed that many businesses are actively pursuing Digital Transformation with over one-quarter (30%) of businesses already having a transformation programme in place. 33% are planning to start a digital transformation programme within the next 12 months.
The Top barriers to Digital Transformation Read More »
Chart of the Day: How popular are Digital Transformation programmes? Our Managing Digital Marketing 2017 research reveals many challenges for how digital marketing is run by companies today. Problems included lack of focus on integrated strategy, testing and optimization and structural issues like teams working in silos or lack of skills in integrated communications. To counter these
How many businesses have a Digital Transformation programme in place? Read More »
