Update

How to Know It’s Time to Update Your Landing Page

Two or three years ago, you launched a landing page. It worked fine. Customers came and returned, conversion rates were sky-high, and sales from it satisfied your marketing ambitions. But then… poof! Things slowed down. Conversions fall. So does your profit. You wonder, “What’s going on? A market grows, but a client goes? Something’s got […]

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Google Flights and Google Trips Update to Give You More Business Travel Planning Power

Planning your trips early can save your small business a lot of money. The new update to the Google Flights and Google Trips apps will help you find the best deals, which also includes search for hotel stays. New Tracker Features for Google Flights and Trips Google (NASDAQ: GOOGL) is using machine learning and statistical

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Google algorithmic update, SEO reviews & mobile apps

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and

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Facebook Announces News Feed Update to Crack Down on ‘Engagement Baiting’ Posts

While most businesses are slowing down and easing into the end of year period, Facebook continues to roll out updates – and significant ones at that. This week, The Social Network has announced yet another News Feed algorithm tweak, this time taking aim at Pages which push for engagement in order to boost their reach.

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A Look at How the Google Pigeon Update Affected Local Search Results

Business owners, marketers, and SEO specialists all become apprehensive whenever Google makes an announcement regarding changes or updates to its algorithm. So it was not surprising that many of them had mild panic attacks when Google Pigeon was rolled out in July 2014. But how did the Pigeon affect search engines three years down the

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Midyear Update: 2017.5 Mazda 6

Mazda 6 makes a case for the midsize sedan segment. 2017.5 Mazda 6 in fast-departing daylight. Manufacturers typically adhere to model years except when they don’t. A case in point is the 2017.5 Mazda 6, a midsize sedan benefiting from light changes put in place too late for the 2017 model year, but months before

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Twitter Testing 280 Character Limit, Apple Switches To Google and Revised Adwords T & C: Weekly Forum Update

Much of the big discussion this will was around Twitters testing a character limit that is double their existing character limit. Beyond that, there was some interesting discussion around Apples switch to from bing to Google as the search engine for spotlight and Siri. Twitter tests 280 character tweets View full discussion hereTwitter  announced that

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Why Single Opt-In? And an Update for Our EU Customers

Last Tuesday, we announced in an email to our customers that MailChimp is adding single opt-in as an option for email lists, and making it the default setting in new and existing lists starting October 31. However, we’ve made an important change for MailChimp users located in the European Union: If your primary contact address

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