Update

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How to Prepare for Google’s Big Mobile First Index Update [Video]

How can you tell if your site is ready for Google’s mobile-first index? It’s a big update that Google’s currently testing and rolling out as we speak. In this post, I’ll go over Google’s new Speed Test tool which shows how your site stacks up compared to others in your industry for mobile, and gives you suggestions on […]

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Battle for the Net, News Industry to Collectively Bargain Google & FB + More: Weekly Update

In the last couple weeks, we’ve seen a legislative and legal shift in tides for both Google and Facebook in a number of their biggest markets, see the perspectives and forum member commentary below. Members also discuss a upward trend of bot traffic and new “muting” capability on twitter. July 12 “Battle for the Net”

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An update on executive changes on the editorial team

This month, Third Door Media’s Michelle Robbins takes over as SVP of content and marketing technology, overseeing editorial direction as Editor in Chief of the three industry publications and aligning the content strategy with programming at Third Door Media’s event series, Search Marketing Expo and The MarTech Conference. Robbins succeeds Search Engine Land founder Danny

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Facebook Announces New News Feed Update to Limit the Reach of Link Spammers

As part of their ongoing effort to reduce the reach and impact of fake and misleading content on their platform, Facebook has announced a new News Feed algorithm update which will limit the reach of content shared by profiles which regularly post a heap of links in quick succession. As explained by Facebook: “Our research

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Googles Huge $2.7 billion EU Fine, New Facebook Mission & More: Weekly Forum Update

This week’s biggest news was Google being fined 2.42bn euros by the European Commission after it ruled the company had abused its power by promoting its own shopping comparison service at the top of search results. Below we highlight the most indepth discussion of the news you’ll be able to find online. In other news,

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An update on Google’s feature-phone crawling & indexing

Limited mobile devices, “feature-phones“, require a special form of markup or a transcoder for web content. Most websites don’t provide feature-phone-compatible content in WAP/WML any more. Given these developments, we’ve made changes in how we crawl feature-phone content (note: these changes don’t affect smartphone content): 1. We’ve retired the feature-phone Googlebot We won’t be using

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