Instagram has announced that users will now be able to follow specific hashtags on the platform, in addition to profiles, with posts using those tags appearing in your main feed. As explained by Instagram: “Following a hashtag is just like following a friend. To get started, search for a topic you’re interested in or tap […]
Instagram Announces New Option for Users to Follow Specific Hashtags Read More »
LinkedIn’s rolling out a new tool which will recommend skills you should consider adding to your profile based on ‘trending skills’ amongst others with the same job title or history. As explained by LinkedIn: “To give you more insight into in-demand skills so that you can stay ahead of the curve, we’re rolling out a
LinkedIn’s Adding New Notifications to Alert Users to In-Demand Skills Read More »
You don’t need to come up with a complicated marketing campaign as a last-ditch effort to increase your sales revenue. All too often I see businesses drastically slash their prices or run other insane promotions, that aren’t profitable, just to get more sales. Don’t get me wrong. I’m definitely an advocate for running promotional campaigns. It’s
How to Boost Sales by Accomodating the Needs of Mobile Users Read More »
I’m not exactly sure how to feel about this one. Facebook has announced that they’re launching a new Messenger Kids app which will enable youngsters under the age of 13 to communicate with friends online. There are two sides of the coin here. On one, there’s the negative – Facebook’s merely seeking to embed itself
Facebook Launches ‘Messenger Kids’ to Connect Younger Users to Online Chat Read More »
There are some very clever malware scams out there, but a newly discovered one named “Troubleshooter” targeting Windows users is the best one I’ve seen in a long time. It’s extremely easy to fall for so don’t be fooled. The trouble begins with something that appears to most seasoned Windows users, the so-called “blue screen of
After their most recent earnings results, Snap Inc. CEO Evan Spiegel announced that they were making changes, that they were looking to revamp the app to boost usage and re-ignite growth. Now, Snap Inc. has revealed details of their redesign, which puts more emphasis on personal connections, and separates your friend-to-friend conversations from everything else.
Snapchat Outlines Coming Re-Design, Which is Being Rolled Out to Some Users This Week Read More »
Amid rising concern about how Facebook has been used to influence public perception, and action, The Social Network has released an updated listing of its ad principles, the core tenets upon which their ad decisions are made. As you’d expect, the guidelines don’t reveal a lot, but they’re intended to provide a level of reassurance
Facebook Releases Listing of Ad Principles to Reassure Both Users and Brands Read More »
Instagram is adding a new way for users to add Stories from the mobile web – though they’re not opening up native posting from desktop just yet. As you can see, there’s now a camera icon at the top left of the mobile web home screen. Tap on it and you’ll be able to take
Instagram Gives Users the Ability to Upload Basic Stories from the Web Read More »
To improve our users’ experience with AMP results, we are making changes to how we enforce our policy on content parity with AMP. Starting Feb 1, 2018, the policy requires that the AMP page content be comparable to the (original) canonical page content. AMP is not a ranking signal and there is no change in
Engaging users through high quality AMP pages Read More »
Instagram’s testing out a small, but significant new function, which could have varied implications for social media marketers. As reported by social media consultant Pippa Akram, Instagram is now letting some users follow hashtags, in addition to profiles. The option makes sense – sometimes you’ll be interested in a specific topic, and having related posts
Instagram’s Testing a New Option Which Would Enable Users Follow Specific Hashtags Read More »
