Verizon

Walmart, Verizon, BMW Having Success With STRIVR Virtual Reality Training Technology

“We started the rollout to all of the Walmart retail environments at the end of 2019 and so far so good,” says STRIVR CEO Derek Belch. “We’ve had almost a million Associates go through different training modules. Doug McMillon actually in their earnings report a month ago did reference employee training as being one of

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Verizon Media’s new ad transparency tool provides reach, cost insights, forecasting capabilities

Verizon Media has rolled out a new tool for its DSP users to offer more transparency into the programmatic ad platform. The tool, said Verizon Media, is designed to give advertisers a comprehensive view of the programmatic landscape — showing reach and cost analysis by channel (display, CTV, DOOH, audio, etc.), ad format and exchange.

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Verizon Focuses On Traffic As Metric, Not Search Engine Position Rankings 04/30/2019

Leveraging clickstream data as a directional metric, rather than looking at rankings on the search engine results page, allows Verizon’s search engine optimization (SEO) professionals to analyze traffic share to its website. Clickstream — the process of collecting, analyzing and reporting aggregate data about the pages a website visitor visits — has become a better metric to track and

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Verizon is First in the World to Turn on 5G – Launches in 2 Cities

“It’s a great day for us to be first in the world with 5G smartphones and turning on the network,” says Verizon CEO Hans Vestberg. “We decided to turn it on today (8 days early). We are selling the Moto 5G phone. The z3 is in the stores. You can have a fantastic experience with

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Global Cellular Capacity and Coverage Optimization Market Revenue 2019 : Singapore Telecommunication, Verizon Communications

Global Cellular Capacity and Coverage Optimization Market Size, Status and Forecast 2019-2025 is a professional and in-depth research report on the world’s major regional market conditions, focusing on the main regions and the main countries. The report has been intended to provide comprehensive analysis of global market sizing, covering markets, forecasting and industry intelligence where advanced

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Verizon Media replaces Flurry Ads with new Verizon Ads SDK

Verizon Media is replacing Flurry Monetization and ONE Mobile SDK with a new Verizon Ads SDK.  The company says the new SDK has been designed to support “publisher SDK size and extensibility needs,” offering app developers a simplified way to access Verizon Media’s monetization opportunities. Why you should care The new Verizon Ads SDK aims

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Verizon Media adds 2 native mobile ad features aimed at e-commerce and gaming advertisers

  Verizon Media (formerly Oath) has rolled out two new features as part of its Moments mobile native ad suite: Touchpoints and Playable ads. The Touchpoints ad units are designed for e-commerce advertisers, offering a shoppable experience for product ads, and the Playable ads — which include an interactive preview of the game without a

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Verizon Media survey on 5G: Consumers expect better AR and video

Advertisers’ anticipation of 5G, per the Verizon Media survey As 5G begins its rollout this year across the U.S., 85 percent of consumers expect the increased bandwidth will benefit augmented reality experiences and 80 percent expect greater use of artificial intelligence. That’s the picture from a new survey about 5G from Verizon Media, “The 5G revolution: Excitement

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The Fourth Industrial Revolution Will Be Built on 5G, Says Verizon CEO

Verizon CEO Hans Vestberg says that 5G is much more than just your typical mobile network speed improvement. 5G is a transformative technology that will power the Fourth Industrial Revolution and dramatically change society in the process. Like the three Industrial Revolution’s before this one, the innovations that are enabled by 5G are what will

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