Content technology. Sometimes it feels like we can’t live with it. But we know we can’t work without it. Consider this finding from CMI’s 2018 Content Management & Strategy Survey: 51% of the content professionals say their company lacks the right technology to manage content across their organization. And another 35% say they’re not using […]
3 Ways You Sabotage Your Content Tech Search Read More »
By Mark Zeni – 5 minute read As you begin to think about getting your website translated, you might be tempted to search the internet for the keyword “translate website.” While this will provide you with a range of results, copy and pasting your website into Google Web Translation may not be the most effective
5 Ways To Translate Your Website Read More »
Small business owners often find themselves pulled in several different directions at once to keep their companies working. They might even be expected to cover the responsibilities of boss and active employee at the same time. Steve Martin, CMO of DaySmart, spoke with Small Business Trends on 10 ways to simplify your life when you’re
10 Ways to Simplify Your Life as a Small Business Owner Read More »
Videos are perfect for social media. They’re immersive, engaging and inherently social. The right video creates the intimacy of face-to-face interaction, without ever asking your audience to leave their sofa. It’s no wonder that social platforms around the world are investing in video. Facebook Stories is just one of the latest ways to delight your
7 Ways Brands Take Advantage of Facebook Stories Read More »
You want to be as hands-on in your businesses as possible, but sometimes delegating certain tasks to other people is the best solution. Answering your own phones, for example, is one of those tasks that’s better handled by a receptionist or answering service. If you’re answering your own calls yourself instead of delegating to a
6 Ways Answering Small Business Phone Calls Harms Your Company Read More »
We live in the age of smart buyers. The way they consume information, shop and make buying decisions has transformed. If you can’t impress them, they’re not going to buy from you. 75% of consumers expect a consistent experience wherever they engage with your brand. 50% of consumers are likely to switch brands if a
5 Ways To Impress Your Customer Before They Even Make a Purchase Read More »
How can you influence buying behavior with your content? Check out these tips. Source link
7 Ways to Generate Leads for Your Small Business with Content Marketing [Infographic] Read More »
Transcription: 3 Ways to Beat Sales Slumps One of the biggest factors that will prevent you from achieving your goals is falling into the inevitable sales slump. We all go through sales slumps from time to time and sales slumps happen for various reasons. It’s important to acknowledge the circumstances and get out of them
3 Ways to Beat Sales Slumps Read More »
Facebook groups offer brands an alternative method to offset traffic losses associated with News Feed reach declines – here are some tips on how to use them. Source link
5 Ways That Facebook Groups Can Help Marketers Thrive Read More »
Last week, Bing Ads unveiled its new automated bidding strategies: Target CPA and Maximize Conversions. These two bidding strategies leverage machine learning to make smarter optimizations, freeing up digital marketers from the time-consuming A/B testing process. To inform the strategies, Bing uses a variety of signals, including user location, operating system, browsing activity, search queries,
3 Ways Search Marketers Can Use Call Analytics with Bing’s New Ad Bidding Strategies Read More »
