“Your brand is what people say about you when you’re not in the room” ~ Jeff Bezos, CEO of Amazon. What’s the first thing you do when you’re considering a product or service? If you’re like most people, you read online reviews so you’ll know if a company is worth your time and money. This […]
5 Ways Negative Reviews are Positive for Your Business Read More »
In recent weeks, the world has taken on a very different form. Restaurants are no longer open to the public, our favorite weekend hangouts are entirely shut down, and most public events have either been postponed or canceled altogether. It’s a high-pressure and unique situation for communities across the globe. And many of us are
4 Ways to Keep Your Remote Team Connected During Work From Home Read More »
UPDATED! This blog post on content ideation has been updated and vastly expanded for 2020! Effective content marketing is a long-term strategy. Companies that enjoy the highest ROI on their content marketing investment typically publish quality content consistently over long periods. However, after a certain amount of time publishing content, it can be difficult to
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By Andy Bailey During these extraordinary times, as the world’s foremost health experts work to quell the COVID-19 pandemic, it’s critical that leaders step up, make the right decisions swiftly, and be ready to pivot on a moment’s notice. Taking care of company team members should be a top priority. Leaders need to take the
5 Ways to Improve Employee Communication During the COVID-19 Crisis Read More »
When you hire a new employee, their first few weeks and months on the job can set the tone for their long-term success at your organization. That’s why it’s so important to have a solid onboarding process to make them feel like a valued member of the team from day one. To help, we asked
13 Ways to Make Your New Hires Feel Welcome Read More »
Success: the feeling you get when someone fills out your opt-in form, completes a purchase, signs up to your email, or whatever the desired end goal is on your website. You created the perfect landing page and got your visitor to sign up. Congrats! But what else did you do? Did you take full advantage
20 Ways to Create the Perfect Thank You Page (with Examples) Read More »
Social media is no longer a marketing afterthought for companies and organizations. Every major brand is present across the major social media platforms, and they are actively planning strategic campaigns around social activity. Companies from every industry have made the leap into social media, but healthcare lagged behind. In fact, a survey by Greystone in
9 Ways Healthcare Marketers Should Utilize Social Media Read More »
Many small businesses are struggling as a result of closures and social distancing practices put in place because of the coronavirus pandemic. Here are 25 ways you can help small businesses right now. How to Help Small Businesses If you want to help local small businesses by supporting your favorite local shops, restaurants, and others
25 Ways YOU Can Help Small Businesses Right Now Read More »
It’s no secret that there are many advantages of using Instagram for business. Today, brands of all sizes and niches use Instagram marketing to build brand awareness, reach their target audiences, promote their products or services, and start selling in-app. With 25 million businesses and 2 million advertisers on Instagram, it can be daunting for
5 Ways How to Use Instagram Stories Features to Drive Ecommerce Sales Read More »
Boosting SEO Tips – When it comes to SEO, you want to rank your company’s website as high as possible. This is to ensure that you get as many visitors as you can. The more visitors you can get to your website, the more sales you can make. This might be an obvious concept, but
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