Tell me this: Have you taken a Lyft in the last year? Has Uber Eats delivered a meal to your doorstep (or office foyer, as the case often is)? When I need a ride or a bite these days, I am seriously thanking the convenience gods for the gig economy, where a whole community of […]
Business owners are on a never-ending quest to generate more website traffic without having to pay more money. Unfortunately, their efforts are often misguided. Mostly due to a common misconception on how to increase traffic and build loyal customers. Some believe that the number of website visitors is dependent on the size of one’s budget.
9 Ways To Turn Organic Website Traffic into Loyal Customers Read More »
Online providers are still trying to work out how to steal TV ad dollars away, with YouTube being the latest to test out a new approach. Source link
YouTube Continues to Explore New Ways to Take on TV Read More »
Artificial intelligence can bring an efficiency boost to many industries through automated data analysis, fast and efficient processing, and predictive learning systems. There are already several instances of AI systems being implemented in agency spaces, from performance prediction to targeted marketing efforts to better personalization and more. To help you gain a better understanding of
13 Ways AI Is Changing The Agency Industry (Or Will Be Soon) Read More »
Small business people are required to do a lot of things. In order to achieve success in your small business, it is highly desirable that you should have proper understanding of the tool for your business. It is important to make the right choice while you choose your SEO tool so that you get
Ways of Choosing the Right SEO Tool for a Small Business Read More »
Building an effective social media presence is difficult, and there are some surefire ways you can turn people off. Check out this list. Source link
15 Ways to Fail at Social Media Marketing [Infographic] Read More »
To bring in leads, your corporate website must perform well, and so must your franchisee sites. To improve the performance of your websites, you must improve your search engine optimization (SEO). Simply stated, SEO is the use of technical and creative components to enhance a website’s performance in organic (unpaid) search rankings. Google acknowledges
4 Ways You Can Boost Local SEO for Your Franchisee Websites Read More »
Content creation, when done correctly, takes time. But you’re a busy entrepreneur with a lot on your plate. Surely, there is a way to get more efficient about the content creation process. The good news is: there is! There are ways to streamline the process and save time, while still creating meaningful content that will
The following is a guest post from A.T. Kearney‘s vice president Brooks Levering and analytics manager Margie Hamlin. Facing an increasingly inflationary market, paid search advertisers are carefully reassessing their investment strategies to ensure search engine marketing (SEM) is still paying off. This year, following more than a decade of double-digit growth, the paid search
6 simple ways to ensure your paid search investment is still paying off Read More »
Marketing automation combines email with customer data to produce relevant segments, which typically improve response. Marketing automation can do more with email than send mass deployments and track opens and clicks. Marketing automation can integrate email with your customer management platform to create relevant campaigns. But the most important feature for ecommerce merchants is to
8 Ways to Improve Marketing Automation for Ecommerce Read More »
