Usefulness Content Freshness Do you want a brand or do you want a powerful brand? With “A Winning Brand: How to Build a Powerful, Personal Brand in Today’s Modern, Digital World” expert salesman Kraig Kleeman shows you how to build a powerful brand that resonates with […]
A Winning Brand Requires Telling a Never-Ending Story About Your Business Read More »
YouTube is one of the most useful tools for content marketing. The problem is the high number of competing videos you have to stand out against. According to the site’s statistics, 100 hours of video are uploaded on YouTube every single minute! You read that right… that is 6,000 in an hour, 144,000 hours in
5 Tips for a Winning Youtube Custom Video Thumbnail Read More »
5 B2B Content Marketing Distribution Tactics You Can Use Need to improve your stellar B2B content marketing distribution? Of course you do! Before you pull out your spreadsheet to show me that your content yielded above average results for your business, consider how you’d feel if the opposite were true. Even worse if your
How To Improve Your Winning B2B Content Marketing Distribution [Case Study] Read More »
nvtrlab / Pixabay When it comes to email marketing, it’s imperative you have a good strategy in place, but what makes a winning email strategy? Take a look at some of our suggestions to creating that winner email marketing strategy… Plan, Plan, Plan The saying “failing to plan is planning to fail” is extremely relevant
Marketing Podcast with Jake JorgovanPodcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Jake Jorgovan. He is the founder of Outbound Creative as well as the company Lead Cookie. He and I discuss how to find your ideal clients. Prior to starting Outbound Creative, Jorgovan ran business development for
September 28, 2017 As some of you know already, I am gearing up to present at Hero Conf London in just a few short weeks. Reflecting on my experience writing pitches for Hero Conf (both successfully and unsuccessfully), I thought it might be useful to share what I’ve learned along the way. Whether you are
Back to Podcast John: Hello and welcome to another episode of The Duct Tape Marketing podcast. This is John Jantsch and my guest today is Jake Jorgovan. He is the founder of Outbound Creative, an agency that helps other agencies find and win their dream clients. He’s also the author of, I think it’s still
Sometimes maintaining personal and corporate social media accounts can seem like a time and money pit. It’s true. Too often, people and brands sling social posts like proverbial spaghetti at the wall. Yet, authentic individuals and companies investing time and money participating, peer-to-peer, in communities and via ads often reap rich rewards. So how can
Is Your Brand Winning or Losing in Social Media? Take This Test & Grade Yourself Read More »
Since the dawn of social media, marketers have been skeptical of its usefulness as a B2B marketing channel. For many, the hesitation comes from a lack of understanding – they just aren’t sure how platforms like Facebook, used by many to connect with friends and loved ones, can be used to promote B2B products and services.
Winning B2B Marketing Strategies From 3 Leading Brands Read More »
I recently had the great opportunity to spend a little time with Coach Dan Gable. Coach Gable is undoubtedly the greatest wrestling coach of all time. In fact, when John Wooden and Dan Gable met at the Olympic Training Center in Colorado Springs, Coach Wooden told Coach Gable that he believed Gable was the greatest
Play to Win, or You Will Lose: The 5-Minute Winning Mindset Read More »
