Women

Homemakers can shine in digital marketing world | Women | Business

Content writing, search engine optimization, marketing automation and behavioural marketing may give many people the jitters, but not for homemaker Sunu. This entrepreneur is scaling new heights with her firm ‘Get Found Online’, at Vyttila in Ernakulam, after foraying into digital marketing – the new gen business segment. Why this business line? Sunu jumped into

Homemakers can shine in digital marketing world | Women | Business Read More »

The Frisky Was A Popular Site For Women. Now It’s A Marketing Scam Leeching Off The Brand

On first glance, The Frisky appears to be a thriving women’s entertainment and lifestyle website. Founded in 2008 “for women, by women,” the site currently attracts over one million pageviews per month. But beneath the surface, the site is filled with a strange mix of awkwardly-written celebrity clickbait, articles promoting floorcare and acupuncture, and a

The Frisky Was A Popular Site For Women. Now It’s A Marketing Scam Leeching Off The Brand Read More »

Women Entrepreneurs are Harnessing Technology for Success

Traditionally, women seem less likely to own businesses than men. Commitments at home prevented this in the past. And more modern hurdles include lack of access to funding, mentors and training. But women today have become slightly more likely to start businesses than men. And technology has provided some of  these opportunities. Clearly, entrepreneurship appeals to

Women Entrepreneurs are Harnessing Technology for Success Read More »

5 Essential Steps for Women Who Want to Become Entrepreneurs

I am often inspired by the dedication and tenacity of women entrepreneurs. Women start their businesses for a variety of reasons. According to research by SCORE, millennial women are often driven by market opportunity while baby boomers are driven by necessity. But regardless of the age group or primary driver, there are some universal considerations

5 Essential Steps for Women Who Want to Become Entrepreneurs Read More »

Global Leading Women in IT Offer Words of Wisdom

Traditionally, there has been a large gender gap in the world of information technology. However, that gap is shrinking fast. Last year, 20% of Fortune 500 CIOs were women — that’s up from 16% in 2017. There are more women in information technology than ever before and they’re changing the way the enterprise operates. These female leaders

Global Leading Women in IT Offer Words of Wisdom Read More »

Women Entrepreneurs: 3 Smart Ways to Self-Fund a New Business

How do women entrepreneurs finance their small businesses in 2019? According to the 650 female small business owners surveyed in Visa’s State of Female Entrepreneurship study, 61% chose to self-fund their own startup. The decision to self-fund, according to the report, is one that the majority of women in business often make out of necessity.

Women Entrepreneurs: 3 Smart Ways to Self-Fund a New Business Read More »

Marketing Career Advice: Women Tell You How To Triumph

Welcome to your amazing marketing career.  Today we face the most exciting challenges in the history of the marketing profession. Despite eroding customer trust and privacy concerns: We can connect with our hyper-niche audiences across platforms, channels and devices. Further, We can inform and engage with them in an ever-changing  environment to meet their specific needs

Marketing Career Advice: Women Tell You How To Triumph Read More »

WP Twitter Auto Publish Powered By : XYZScripts.com
Exit mobile version