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You feel misguided. When you started your blog, you thought you could just follow in the footsteps of your favorite blogger, right? Just publish great content and maybe spend some time on social media and you thought the readers would come. But in reality, you find yourself grinding. You stay up late after your 9-5
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Multiple studies have shown that employees are happier and get more done when they have the option to work from home. Unfortunately, some bosses wrongly believe that employees are more productive when they’re all in the same physical area. Regardless of what your boss believes, its in your best interest (and your boss’s best interest,
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The full power of the digital marketplace was realized less than a decade ago. Suddenly, customers had seemingly limitless access to engage with brands –– to voice their criticisms and critiques, or to become super fans. The importance of a website presence, blogging, social media posts and the other aspects of building an online brand
The collision between PR, content, and SEO: How to make it work for you Read More »
“I told you guys there would be blood, sweat, tears. I told you guys he was a hell of a fighter standing up — kinda shocked me.” That quote comes from Floyd Mayweather, following his recent bout with Conor McGregor. Mayweather walked away from the fight with at least $100 million, while McGregor pocketed a
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When it comes to social media influencers, bigger isn’t always better. But since influencer marketing exploded on Instagram, brands and agencies have been racing to spend big dollars on high-profile social media users with massive followings. By the end of this year, brands are estimated to spend over $1 billion to work with influencers on Instagram alone. Mega-celebrities
The pressure’s on. You’ve just signed five new clients. You’ve received the largest order in the company’s history. You’re launching a brand new product line. Whatever it may be, everyone in the office is working around the clock. And it’s clear the team morale is starting to suffer. Early mornings and late nights are taking
What to Do When Everyone’s Overworked–And There’s a Lot More Work Read More »
Oh, the auction insights report. You want to love it because it comes straight from AdWords, while most other competitive data comes with a grain (or maybe a pillar) of salt. Yet, while the information in this report is all nice to know, it might not seem to be immediately useful. Don’t throw in the
Attention retailers: Amazon doesn’t have to be Public Enemy Number One. Yes, Amazon has a well-deserved reputation for disrupting (and obliterating) brick-and-mortar retailing. But offline retailers can learn to get along with Amazon and even generate more sales working with them. Just ask Aaron Jarvis, who operates Near Mint Games. For the past few years,
If you are a new or established business owner, you know how busy work can be. Do you take the steps to stay healthy amidst the craziness? Knowing how to stay healthy at work is one of the best ways you can boost your business. Sure, there have been times I haven’t taken care of
6 Tips for Staying Healthy at Work (When You’re a Small Business Owner) Read More »
