3 Ways Social Media and Email Can Work Together to Build Brand Loyalty When Twitter and Facebook first appeared, some thought that email campaigns might just go by the wayside. The imminent death of email newsletters has been predicted many times over the years, and those prognostications have always been flat wrong. Email marketing has […]
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Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. I can’t remember the first time I saw a smiley-face emoji. I can remember that I felt a little odd, as if the person writing to me had met me before, even though I was sure
Use Smiley Emojis In Your Work Emails? Here’s Why Science Says You Should Stop Right Now Read More »
Photo credit: DenEmmanuel/Shutterstock Is there any benefit to having an exact match domain? We explore the history of this practice and why businesses are better off building an online brand instead. An exact match domain is a website domain that is purchased to target specific keywords or a search query on Google. SEO practitioners have
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You should avoid using acronyms, emojis, memes, GIFs, and all-caps in your work emails if you want to come across as serious, intelligent, trustworthy, and professional to your co-workers, according to recent research from Fundera. The report was based on data from a survey of 1,000 adults in the United States. Respondents were asked to
Email Etiquette: Acronyms, Memes & Emojis in Work Emails Read More »
It happens. Your connection is lost in the middle of a payment via a mobile app and you keep wondering where that money went. Now imagine, a patient wearing an IoT monitoring device when the connection fails. The medical data gets lost forever. A user of a map app is trying to follow the verbal
Why It’s Important for Your Business to Make Your Mobile App Work Offline Read More »
If you’re having an unproductive day (or week or year), this infographic by Davitt Corporate Psychology may help. It outlines a number of ways that your workspace can be set up to help maximize your productivity. Here are just a few of the easy-to-implement tips: • If you play music, consider whether it’s helping or
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Look around any office these days, and it’s likely that you’ll see freelance workers—or at least see some of their work, even if they’re located elsewhere and are working remotely. But not all freelancers have the same work structure. If you’re hiring one, it’s helpful to understand the different types. And if you are one,
5 Types of Freelancers: How Jobs and Work Are Changing Read More »
The idea of boomerang employees — workers who voluntarily leave a job at an organization and then rejoin that same organization at a later date — is gaining more and more acceptance from hiring managers and in the labor force. If you’re one of these employees, how should you handle your comeback? What’s the best way to get
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Marketing Podcast with Ryan HolidayPodcast Transcript For a creative work to last it must be the right work – but it must also be promoted in the right way. Few people have figured this fine art out like my guest today. My guest for this week’s episode of the Duct Tape Marketing Podcast is Ryan Holiday.
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Back to Podcast John J: The vast majority of revenue in the creative industries, from publishing to music to Hollywood, comes from content that’s over a year old. That’s right. We all get excited about the launch, about the new glitzy thing. But the fact is, most businesses rely on that thing that sells
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