Technology and Communications: Technology adoption strategy


Chart of the day: Technology adoption strategy for enterprise environments worldwide

Digital Transformation was the hottest topic of 2017 in the tech world, and the 2017 IDG Role & Influence of the Technology Decision-Maker Survey showed that organizations were doing more than just paying lip service to that concept. An overwhelming 93% of the 752 IT and business decision-makers surveyed said digital business transformation is on the agenda at their companies, with more than one-quarter already having adopted a “digital first” approach within their organization.

Organisations on a programme of continues improvement, often require the adoption of new strategies and technologies that modernise, integrate, and consequently streamline every touchpoint for customers, employees, suppliers and more. In doing so, the organisation reduces friction and thereby also increase the perceived value of their organisation.

The adoption of new technologies can mean either completely replacing existing technologies, upgrading existing technologies, or adding to existing technologies. This depends on the level of risk an organisation’s leaders are willing to take. More digitally mature organisations tend to have leaders with an ‘early adopter’ mentality, whereas the late adopters or laggards tend to be more conservative when making decisions that could stimulate uncomfortable change in their organisation.

The statistic below shows different adoption strategies with regard to digital transformation in enterprise environments worldwide, in 2017. At that time, 63% of respondents said that they adopted internet of things (IoT) devices in addition to the existing technology in their organizations, showing that there is a reluctance to completely replace technologies and that gradual adoption tends to be the more sensible choice.

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Risks that need to be managed in a transformation project include cultural and behavioural challenges, lack of talent in digital and lack of IT infrastructure. Learn more about the top barriers to Digital Transformation, or take a look at the tools and resources in our digital transformation toolkit.

Digital transformation in enterprise environment worldwide



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