Why is digital marketing so important in the modern age?
According to this new report from 1st Aerials, since 2016, the number of internet users has increased by 10% – a total of 354 million new internet users – with huge rises in adoption in major population centers like the Middle East and Asia-Pacific.
Looking at overall trends, 50% of the world’s population are now active internet users, and 46% are active mobile internet users.
The figures present a fairly compelling case – this new infographic outlines the growth in global internet use, as well as adoption trends relating to social media and regional specific trends.
