The Email Infrastructure Handbook: Homebuilt vs Outsourced – Email Marketing – SMTP services


Choosing whether to trust your homebuilt email program to handle all of your marketing and transactional email needs, or to outsource to a third-party service is a hard decision to make. Topics like cost, data & security, and scalability are just a few of the considerations that have to be taken into account when making your choice.

To help you out, Mailjet has put together a handbook that digs deeper into every consideration you’ll have to take into account. Once you know what you’re up against, we then lay out your three options: homebuilt, outsourced, or a hybrid of the two.

Download the full guide The Email Infrastructure Handbook: Homebuilt vs Outsourced to get a deeper understanding of the different options that are out there for your email infrastructure, and the key considerations you have to keep in mind when making your choice.

Contents

  1. Introduction
  2. Key Considerations
  3. Assessing Your Options
  4. Conclusion



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