Top 5 Most Competitive Niches for Bloggers in 2018

I use a few diffetent tools to run my email marketing for my blogs and business.

The top 3 are:

OptimizePress – I use OptimizePress to easily create landing pages, webinar pages, ebook opt in pages.
Aweber – AWeber is my email client I have used for well over 10 years. I like how easy it is to setup lists, create single emails and follow up autoresponders.
Convertful – I use Convertful to make all my opt in boxes. I like that I can make a simple change and have it go live in real time, plus you have full design abilities letting you create the look and feel you want.

3 – Zac Johnson

Zac Johnson

Three of my favorite email tools for running my online business are: OptinMonster.com, AfterOffers.com and Gmail.com. – Tweet this

Three of my favorite email tools for running my online business are:

OptinMonster.com – Simply the best tool for email captures.
AfterOffers.com – Best 100% optin email service out there.
Gmail.com – Integrations, canned responses and email access anywhere.

4 – Gail Gardner

Gail Gardner

Choosing an email solution is a major decision. If you need to keep the price down and aren’t ready for a marketing system yet, you can use @Mailchimp. If you know you eventually want to use a marketing system, look at @GetResponse @HubSpot @Infusionsoft and @Zoho Campaigns. While it is best to choose the email solution you want to use long-term, it is more important to just get started. #smallbiz – Tweet this

Email marketing tools – Why you need to get one chosen and start using it right away!

Small businesses should make a list of what they need or research potential solutions. G2Crowd offers reviews of individual email marketing solutions plus many comparisons. Use them to compare the pros and cons of various solutions.

For #smallbiz, a good transition is GetResponse email to GetResponse marketing system starting at $49/month because it can automatically segment lists and allow you to build workflows for lead scoring.

If you’re ready for an integrated, powerful marketing system, consider HubSpot or Infusionsoft. There will be a major learning curve, so plan to dedicate a significant amount of someone’s time to set it up, learn it, and teach the rest of your team.

Email solutions often integrate with marketing and also with a CRM. Although you can source these separately, if you’re serious about lead generation, you will need all three to talk to each other. You also need to have sales actively follow-up on leads you generate and not rely on just email and autoresponders.

When you know you are ready for an integration of email, marketing, and CRM, another solution to consider is Zoho Campaigns or their entire Zoho One suite of 40+ apps including email at less than $35/month per team member.

Be aware that all email marketing solutions and most CRMs charge on a sliding scale based on the number of subscribers. Include increasing costs due to growth in your budget.

5 – Lilach Bullock

Lilach Bullock

In terms of growing my email list, my favourite tool is Optinmonster. – Tweet this

In terms of growing my email list, my favourite tool is Optinmonster – it’s not just a pop-up or opt-in form tool, it’s a really powerful lead generation tool. For one, it’s very easy to use (which is so important when you need to create lots of forms and you want to be as effective as possible) and it has a plethora of beautiful templates that you can use it for your pop-ups, opt-in forms, and content downloads. Beyond that, it has several lead generation features like behavioural targeting, geo-location targeting, exit-intent technology, and a plethora of other features.

As for the actual email marketing, my favourite tool right now is ConvertKit, which is an email marketing tool for bloggers that aims to help you get more readers and happy subscribers. That’s what first attracted me to it – but I stuck around because it’s very straightforward and quick to use and it has all the main features I need from an email marketing tool: creating broadcasts, marketing automation, analytics, and other useful automation features.

6 – Matthew Woodward

Matthew Woodward

I actually use Drip to power my blog and since migrating over, my life has become a lot easier. – Tweet this

First of all I think it’s important to point out that whatever you may have heard, email marketing is not dead. In fact it’s a thriving integral part of making money online.

Not too long ago I did a full review of the best email marketing software available. The clear winners (and my personal favorites) were Drip and Aweber

Why?….They were easy to use, allowed you to create more effective email marketing processes and had the best prices.

If you are looking for the more cost effective out of the two the take a look at Aweber.

Its very beginner friendly, easy to understand and has plenty customization options. So if you are just about to start a blog or new to the blogging world then I would recommend starting out with Aweber.

Drip on the other hand is a little pricier but with that you get a higher level of customization and more control.

You can capture emails from anywhere across your blog, the level of data is much better and you can use the workflows to fill any gaps. Definitely worth paying the extra cash.

I actually use Drip to power my blog and since migrating over, my life has become a lot easier.

7 – Shobha Ponnappa

Shobha Ponnappa

Too many email marketing tools, and too much automation, kills the marketer’s ability to directly sense the pulse of target audiences. So, use auto-responding judiciously – if you must use it at all! – Tweet this

My USP is that of an authority in content-marketing for solopreneurs.

I use email marketing in a very simple way: I predominantly use Gravity Forms on my site to capture emails using good lead magnets – with integration to Mailchimp, as my emailing service provider.

Inside Mailchimp, I have two lists created – one for my community of customers, and one for my subscribers.

Now, within the list of subscribers I have three different target segment: aspirants (these are people wishing to become solopreneurs), amateurs (these are people starting a solopreneur business) and achievers (there are people with ongoing solopreneur businesses).

The idea is that since these three segments constitute my target audiences, I can write common emails to them as well as separate emails to each segment if I wish.

Beyond the first automated email that is a “welcome email” to each subscriber, I absolutely don’t believe in auto-responders (as I feel people are too used to seeing these and feel these are aimed at pushing them to buy something). Instead, I am extremely regular in sending these four types of emails:

Smart strategies, tactics, techniques, tips and tricks to take solopreneur businesses towards greater wealth. (Week 1 of every month)

Hot-off-the-press excerpts of the all latest articles on my blog as and when they are published. (Week 2 of every month)

Round ups of great posts by other people I have read on the Net on interesting topics. (Week 3 of every month)

Exclusive recommendations for books, tools, templates, and other resources to help content-marketing solopreneurs. (Week 4 of every month)

I don’t email more frequently than once a week, but I make sure there are at least five or six interesting topics to read more about, so each weekly email is “meaty”. The email topics are chosen to match the needs of my target audience segments. So every week my workload would include four separate emails to create: one for my “customers”, one for “aspirant subscribers”, one for “amateur subscribers” and one for “achiever subscribers”.

One important FREE incentive I offer subscribers and customers is the ability to ask “Burning Questions” on content marketing topics that vex them – and when I publish in-depth and practical answers to these, I alert all my community that an answer to one of their questions is published. This tactic not only engages my subscribers and makes them feel privileged to have this free service, but also keeps me aware of the kind of concerns my target audience has and what their pain points are. People who read these answer articles are also encouraged to sign upas subscribers to avail this free service of getting questions answered.

As you can see I do not believe in Email Marketing tools more, and instead rely more on smart segmentation of audiences and customized emails to them via simple inexpensive tools.

I also feel that if too much automation of emailing is used, we may lose a feel of the audience pulse. If things happen too automatically, we will gradually lose that ability to communicate directly and use intuition to judge the changing and evolving needs of audiences.

So I prefer email being my area of direct personal contact to know my customers better and stay apace with them. I also make sure to offer really valuable information in my emails to target audiences – and I track how they are being received and read.

While every email also contains a line to check out my consultation services and my membership site, there is no overt pushing or sales. I try to remember that I have to help more than sell. The stark truth of online marketing: the less you try to sell, the more customers you get!

8 – Harsh Agrawal

Harsh Agrawal

Email marketing is one such vertical of digital marketing that is constantly evolving. The basics remain the same, but the techniques keep changing as the technology is changing the way people are consuming emails. – Tweet this

Site | Twitter | Instagram | LinkedIn

Here are a few tools that I use regularly for ShoutMeLoud:

Convertkit – As my Auto-responder email marketing tool. I love their segmentation feature which made me switch from Aweber to them.
OptinMonster – For email capture (Works beautifully on mobile as well)
Zurb tool – For testing the subject line before sending
Jetpack WordPress plugin – For daily automated blog newsletter
Hemingway editor – For email content editing.

Bonus: Do use Emojis in your headline to improve your open rate.

9 – Christopher Jan Benitez

Christopher Jan Benitez

For email marketing, nothing beats ConvertKit easy-to-use and intuitive features. When using cold emails, Buzzsumo + FindThatLead + Lemlist = SUCCESS! – Tweet this

Site | Twitter | Facebook | Pinterest

Being successful at email marketing requires you to understand how to build a list and engage with them to increase your conversion rate. Tools can only help you so much in that regard. While they make your job easier as far as collecting emails, developing your automation workflows, and sending out your campaigns, the tools require the user to know how to use them properly.

Therefore, you need email marketing tools that help set up the foundation on how you plan to approach reaching out to subscribers. It starts and ends with your email marketing platform of choice. In my opinion, ConvertKit is the best tool out there for a blogger and freelancer like me. It is extremely easy to use, lets you create beautiful forms with the ability to add content upgrades, and an intuitive automation workflow builder that even beginners can get into from the start.

While blogger outreach is not necessarily part of the email marketing bubble, it nonetheless allows you to develop relationships with influencers and your audience through creative cold emails. For this purpose, I use a variety of tools:

Buzzsumo – allows me to find people who shared the most popular posts about a topic on Twitter
FindThatLead – extract the emails of the Twitter user so I can send them an email
Lemlist – send drip cold emails to people asking them to share my post or build relationships with them. The ability to use custom images with their names on it is a nice touch.

Using these tools allow me to get the most out of my blog posts by getting them to download my content upgrade and become part of my email list (ConvertKit) and engage with influencers with the awesome content I’ve written (the combination of the three tools).

10 – Uttoran Sen

Uttoran Sen

Email Marketing works best when everything from landing page, auto-responders, email newsletter etc. are configured properly. – Tweet this

Site | Twitter | Facebook | Google Plus | Linkedin

Here’s some of my favorite email marketing tools:

MailerLite – From the interface to the 30% on average open rates (surely more factors are involved in this …) to the seamless integration with website – Mailerlite has worked out really well for me.
SendGrid – The free version of on-site MailChimp emails, also known as transactional emails – Mandrill, has worked pretty well over the years. When it went paid, I shifted to SendGrid and it seems to be working all right.
OptinMonster – For collecting emails from my websites and blogs – OptinMonster is a great option. There are quite a few alternatives but I really like this one.
For everything else – Gmail!

Email Marketing can only work well if your email newsletters and auto-responders are good, else it will fail. Getting subscribers are easy, all you need is a landing page and simply throw targeted traffic to it via. social and PPC ads. Surely, from contests to converting content – catching leads is very easy, the difficult part is to keep your subscribers intact with high quality emails.

11 – Pradeep Kumar

Pradeep Kumar

What’s the point of having an audience if you can’t reach them properly when you have something to share with them? – Tweet this

MailerLite / GetResponse / AWeber – These are the three email services we personally use for sending out newsletters or any promotional business emails to our audience. I don’t really want to rank them like 1, 2, and 3. They have their own perfect features. Earlier I just started to sign up for all their affiliate programs and promoted them one by one, but over a period, when I began to use them, I was able to push them in a much better way, because I understood their key points.
G Suite – This is not just a service which provides you custom [email protected] email address, we recently tested their SMTP for our emails, and they worked well, though they have some limits. I personally love Gmail, so this is where I always keep all our custom email addresses which belong to our blogs and business. They got plenty of extensions that’ll be helpful for your emails.
Thrive Leads – I was skeptical about using them, but what’s the point of having an audience if you can’t reach them properly? So, we decided to experiment with this to build a profitable and comfortable email list. They might be expensive or unnecessary at the moment, but if you have a budget to allocate for Email Marketing, then this is something you should consider.

12 – Lorraine Reguly

Lorraine Reguly

I personally use MailChimp as my email marketing platform. – Tweet this

I personally use MailChimp as my email marketing platform. I don’t use any other tools. The only thing I don’t like is that sometimes MailChimp emails end up in the Spam folder or under the Promotion tab in Gmail. However, I have also found that if you use an email in the FROM field that is NOT a Gmail email address, you will have more luck actually making it into someone’s inbox! So I use my website’s email address instead of my favorite Gmail one. (I like Gmail because of its many features.)

13 – Syed Balkhi

Syed Balkhi

We like using Constant Contact for our email marketing because it has so many powerful features. – Tweet this

We like using Constant Contact for our email marketing because it has so many powerful features. One of my favorite features is the ability to create and track coupon codes. It’s also just very intuitive to use so the onboarding of new employees is pretty quick and easy.

14 – Janice Wald

Janice Wald

AWeber is my first choice for email marketing and should be yours too. – Tweet this

My favorite email marketing tool is my email service provider, AWeber.

I’ve used others but AWeber is by far my recommendation if you need a helpful email marketing tool.

Here is why:

AWeber lets me share my posts about how to make money blogging and in other ways online. MailChimp doesn’t.
AWeber draws from my RSS feed. Therefore, I don’t have to send out newsletters. AWeber send them out for me each time I publish and my list members receive my posts.
The support staffs at AWeber are helpful and I didn’t find that at the other services I used.
AWeber has no hidden fees (that I’ve encountered yet) but other services I used did.

More reasons why AWeber is my #1 choice for email marketing can be found here: https://www.mostlyblogging.com/email-list-providers/.

15 – Saurabh Tiwari

Saurabh Tiwari

Aweber is an Email Marketing tool that’s a bit like an Indian Army. – Tweet this

Aweber is an Email Marketing tool that’s a bit like an Indian Army. It’s helped me in all manners whether I talk about ready to use email templates, list management, auto-responders, and email tracking with detailed insights features.

16 – Nisha Pandey

Nisha Pandey

GetResponse is my preferred email marketing tool. It is a comprehensive marketing automation program. – Tweet this

GetResponse is my preferred email marketing software for so many reasons. Besides providing a complete suite of email marketing tools, the platform offers easy-to-use landing page creator with dozens of templates. It provides a complete webinar marketing solution. And its marketing automation solution allows you to set complex campaigns with an easy-to-use workflow builder based on conditions and actions.

The program also offers an advanced Autoresponder that enables better communication with the audience based on so many parameters. Its CRM solution allows you to collect and nurture contacts with more ease. It is also surprising for an email marketing program to have ecommerce tools to convert your visitors into repeat customers.

17 – Anil Agarwal

Anil Agarwal

Email marketing is easy when you’re using amazing email marketing tools like Drip and Crazy Egg. Both are worth every single penny and give you powerful marketing features to take your email marketing to the next level. – Tweet this

Here Are Some of My Favorite Email Marketing Tools:

Drip – So far over the years, I’ve used almost all the email marketing tools including MailChimp, GetResponse, ConvertKit, AWeber and so on but none of them truly satisfied me except Drip.

I’ve been using Drip for almost 1 year now and extremely satisfied with its email marketing automation tools.

Although Drip is bit expensive when compared to most of the standard email marketing tools such as AWeber, GetResponse etc but its email automation feature is what rocks where you can easily send intelligent campaigns using email, Facebook etc that adapt to your audience interests and behavior.

Drip also provides you powerful tracking data with full customer timelines for each person that interacts with your emails so you can easily find out what’s working well for you and what’s not.

All in all, email marketing gets easier when you have access to the right tools like Drip.

Crazy Egg – Apart from Drip, I also use and highly recommend Crazy Egg which is a powerful heatmap tool that gives you beautifully colored heat maps.

These heat maps (with bright red hotspots) gives you knowledge about where most of your website’s visitors are clicking so you get a better understanding about how to improve your website conversions and email opt-in rates by knowing your website audience in a better way.

18- Rohan Chaubey

Rohan Chaubey

My favorite Email Marketing tool is Intercom. – Tweet this

Intercom is a great CRM, in-app message tool and email marketing tool. We have been using Intercom for 3 years now, couldn’t find a better replacement. 🙂

19 – Zak Mustapha

Zak Mustapha

You’re usually not allowed to contact your customers on #Amazon so you need a tool like #JumpSend which helps you stand out and increase the number of customers who leave a review. – Tweet this

I’m sure Optinmonster and Thrive themes will be mentioned here for lead forms, but the one I think deserves a mention is JumpSend. It’s my favorite email marketing tool when it comes to selling on Amazon. You’re usually not allowed to contact your customers on Amazon so you need a tool like JumpSend which helps you stand out and increase the number of customers who leave a review. Just remember to craft out an email that humanizes your brand instead of just using the JumpSend existing template. I’ve also used Hunter.io for finding emails of influencers, bloggers and decision makers of companies which has helped me with product marketing, round up posts and just connecting with interesting people.

20 – Andy Nathan

Andy Nathan

My favorite email marketing tool is Active Campaign. – Tweet this

Site | Twitter | Pinterest | Google Plus

My favorite email marketing tool is Active Campaign. I switched to the service last year because I needed something more dynamic than AWeber. While it was great when I started my business I felt the service did not keep up with the times. Active Campaign has a number of integrations that make it amazing for any email marketer to connect their email marketing to the rest of their campaigns.

21 – Kulwant Nagi

Kulwant Nagi

My favorite email marketing tool from last 3 years is ThriveLeads. – Tweet this

My favorite email marketing tool from last 3 years is ThriveLeads. I have used many email marketing plugins before using this tool and my search stopped at this plugin. They have all the features and functionalities which a good plugin needs. Welcome popup, exit popup, sidebar, after post, before post and too many other exciting features in this plugin. You can create literally any type of popup form with the drag and drop feature.

My favorite email autoresponder is ConvertKit. Super easy to use, better deliverability, and very cost effective. I am using this service since November 2016 and I am very much happy with the service. I have written an article explaining why I moved from Aweber to ConvertKit which would give you more info about the awesomeness of this service.

22 – Donna Merrill

Donna Merrill

Explode your email list by giving your readers exactly what they want… and then some. – Tweet this

The title of your blog post tells you exactly what your readers want to know about.

Your post should give them exactly that.

That’s how you build a loyal readership and blog following.

Now, to build your email list, just promise them more of the same.

So if your blog post is titled “10 SEO tactics to boost your page rank,” then you might promise people a resource list of your “my 5 favorite tools for implementing the most important SEO strategies.”

Your offer can be as simple as a link within your blog post.

The link goes to a squeeze page where people can sign up to your email list in order to get your cheat sheet.

I use a landing page builder tool called Convertri to create most of my squeeze pages.

It’s easy and intuitive, plus has many really cool templates that help me build squeeze pages fast, with no coding or design skills.

There are many other tools for building squeeze pages, and I’ve tried many of them.

But I find Convertri to be the fastest and easiest.

Whatever tool you choose, having a good and reliable landing page tool is critical to exploding your email list.

PRO TIP: Don’t just create one squeeze page with one offer and think it’s done. Create multiple offers attached to a range of keywords in your niche. Grab a squeeze page specific to each offer, and grab subscribers from different areas of the spectrum. You can see how important it is to use a tool like Convertri, so that putting up landing pages is not a big chore.

23 – Russell Lobo

Russell Lobo

For my specialized article writing service, I use Mailchimp and for bulk email sending to my 100,000+ subscribers, I use Sendy+Amazon SES. – Tweet this

I wear many hats in the field of Internet Marketing and as such, I use email marketing extensively depending on the niche I am in.

For my article writing services on Russlobo.com, I use Mailchimp as my primary email marketing provider. I started with it because they give you free services for the first 2,500 subscribers. As my goodwill increased and my group on Facebook increased to ~10,000 subscribers, my email list increased. However, since Mailchimp gives me an excellent amount of customization options, I stick to it.

For my PPL niche website, we send emails to over 100,000 subscribers per month. To manage the sheer amount of subscribers, we use Sendy+Amazon SES, It is efficient and has an excellent email inbox delivery rate at a very reasonable price.

24 – Marko Saric

Marko Saric

My favorite email marketing tool is MailChimp. – Tweet this

My favorite email marketing tool is MailChimp. It’s just a well rounded tool that does what majority of people need to do to run an email marketing campaign. It is easy to use, it is smart and includes all the features you may need from simple newsletter to automated email sequences and blog RSS feeds, and you can even use it for free until you grow your mailing list to a certain size. For beginners to email marketing, I see no reason not to start with MailChimp.

25 – Ali Raza

Ali Raza

Without a doubt, Email marketing is one of the most cost-effective marketing tool if done in the right way. I use mailchimp and optinmoster, What do you use. – Tweet this

Without a doubt, Email marketing is one of the most cost-effective marketing tool if done in the right way. You can build an audience which keeps on checking mails just to see a new email from your side.

I will recommend 2 tools.

OptinMonster to grab subscribers.
Mailchimp to maintain subscribers (sending/managing emails)

Always make sure that a good email marketing service ensures that your emails do not end up in the spam folder so only go with a good brand like Aweber, Mailchimp, convert kit etc.

26 – Julian Sakanee

Julian Sakanee

My favourite email marketing tools are Thrive Leads, Thrive Architect and Mailchimp. – Tweet this

My favourite email marketing tools:

Thrive Leads – to me, there’s nothing better at building your list than this amazing WordPress plugin. Offers all the forms you need, from lightboxes (pop ups) to widgets, gives you advanced features like the exit-intent, and even provides you with a/b testing and detailed reporting. And it integrates with all the popular email marketing solutions.
Thrive Architect – will the real WYSIWYG, please stand up? This plugin is like steroids for content creation. It’s also used like an add-on for Thrive Leads. Meaning, you use the drag and drop editor to build your optin forms. This plugin also comes with Thrive Landing Pages, which is/was a standalone plugin. This gives you access to hundreds of landing page templates that are ready and easy to edit.
Mailchimp – this is like the easiest to use out of all the email marketing services. You can create lists, send emails, and everything else for free, basically. Mailchimp offers a free plan for up to 2000 subscribers. I also like ConvertKit.

27 – Ryan Scollon

Ryan Scollon

My favourite drip feed email tool is Sendloop, as it allows you to funnel contacts into very specific lists. – Tweet this

My favourite drip feed email tool is Sendloop, as it allows you to funnel contacts into very specific lists. Some of our customers have very different services/products, so it’s really important that we can divvy up the lists based on the products or services that they are interested in. It also allows you to track their movements on your site to further tailor your messaging and strategy in the future.

28 – Jeet Banerjee

Jeet Banerjee

Active Campaign is my favorite email marketing tool because of how far in advance I can plan emails out and how I can customize them by previous actions. – Tweet this

Site | Twitter | Facebook | Instagram

Active Campaign is my favorite email marketing tool because of how far in advance I can plan emails out and how I can customize them by previous actions. Email marketing is one of the most profitable and crucial parts of all my businesses right now. Active Campaign makes it easy for us to schedule emails in advance and I can choose what emails recipients see based on their previous actions. They are my go-to tool for email marketing and always will be with the innovative technology they use.

29 – Madeline Osman

Madeline Osman

My favorite email marketing tool is Revue. – Tweet this

My favorite email marketing tool is Revue. I use Revue to create weekly newsletters with curated content. It offers a lot of flexibility in a minimalist user interface.

It integrates with my ESP (Mailchimp) so that I have access to my subscribers and I use Zapier to sync subscribes and unsubscribes automatically across these tools.

30 – Sam Hurley

Sam Hurley

Wishpond is the email marketing tool I use on OPTIM-EYEZ to collect, engage and convert subscribers. – Tweet this

The primary reason I recommend Wishpond is its flexibility — it’s extremely adaptable; the API has been complexly used on my site to personalize the entire customer journey.

While ClickFunnels and Leadpages etc. have their strengths, Wishpond is more of a multi-purpose all-in-one tool that also accommodates the whole email automation side, too (something not typically included in other platforms, at the same price level).

For this reason (plus its API) it’s a very powerful piece of kit to own.

Pros: I love Wishpond for its scalability, adaptability, simple user interface and its many features — often provided separately in other platforms. I like one place, one price.

Cons: To achieve advanced automation, you definitely need a skilled web developer!

31 – Emenike Emmanuel

Emenike Emmanuel

For me, Mailchimp is one email marketing service I’ve come to love and also recommend. – Tweet this

Email marketing is a very essential part of internet marketing as well as blogging itself. As a blogger, one of your most valuable assets is your email list. Therefore, all effort must be made towards growing it every single day and with every new blog post you publish.

For me, Mailchimp is one email marketing service I’ve come to love and also recommend. Sure, I can say that it is my favorite. With it I generate leads directly from my blog, send emails and also automate.

32 – Raelyn Tan

Raelyn Tan

I keep things lean and mainly use 3 tools: ConvertKit, G Suite’s business email through Gmail, and Leadpages for its Leadboxes! – Tweet this

Site | Twitter | Facebook | Pinterest

Currently, I mainly use 3 tools for my email marketing as I like to keep my business lean and only use what would make a great difference to my business.

ConvertKit is my chosen email service provider because of how user intuitive it is – it is hard to pinpoint to you what specifically it is, but the whole thing just flows and it is extremely easy to use.

It allows me to do seemingly complex automation with much ease, re-send my broadcasts to people who have not open, add segments and tags easily, and much more – all at a very reasonable price!

I have also been using G Suite’s business email through Gmail. It has been one of the best investments for my business because it is so much easier to answer business emails through Gmail, but using my own domain’s email address!

And lastly, Leadboxes allow me to trigger a modal when someone clicks on a button, link, or image. I love it because it increases my opt-ins and prevents my site from looking very cluttered with opt-in forms. This makes a big difference as the number of posts on my blog increases.

33 – Harshil Barot

Harshil Barot

MailChimp is one of my favorite email marketing tools. – Tweet this

MailChimp is one of my favorite email marketing tools. MailChimp offer a very easy to use interface with great tools and awesome supports. They offers a forever free plan which allows you to send 10,000+ emails for upto 2,000 subscribers. Their paid plans start from $10/month. Because of their forever free plan, MailChimp is the best email marketing software for nonprofits.

34 – Anand Srinivasan

Anand Srinivasan

I built my own free tool at https://hubbion.com/emailfinder/ to find email IDs of my prospects. – Tweet this

Email outreach has been one of my most successful strategies. The biggest challenge I faced while reaching out was finding the right email address of my prospects. There are tools like Voila Norbert and Hunter, but they were pricey for the simple task of finding email addresses. I ended up building my own free tool for this purpose. It’s called Email Finder. I use this tool in conjunction with a free Chrome extension called Name2Email to identify the email address of the people I am reaching out to. Besides this, one other tool that I use a lot is SendInBlue. This is a fantastic marketing automation service that comes with a generous free tier. I have integrated their email capture form on my website to capture leads and use their automation tool to instantly share a quote with my leads.

35 – Darren Taylor

Darren Taylor

My favorite email marketing tool is Agile CRM. – Tweet this

My favorite email marketing tool is Agile CRM. Although it’s primarily a CRM, it’s also an awesome email marketing platform that can handle complex marketing automation campaigns seamlessly.

I can hear you asking me why I didn’t go with a more mainstream solution like Hubspot, Zoho or Mailchimp. Or maybe heavy hitters like Salesforce or Oracle. But Agile CRM for small business marketing automation really punches above its weight!

You can do so much more than basic email newsletters and auto responders. You can create data capture forms that feed into automated email campaigns, tag your website so that events can trigger emails to clients and you can even create campaign workflows with custom data from 3rd party sources (for example SasS products with an API). A really powerful tool for an awesome price!

36 – Santanu Debnath

Santanu Debnath

I think MailChimp is the best in the market right now, as it will give you the freedom to get up to 2000 subscribers for free of cost. – Tweet this

Email marketing is a crucial step in online business, but it is very difficult for beginners to start with. I think MailChimp is the best in the market right now, as it will give you the freedom to get up to 2000 subscribers for free of cost. At the same time, you can learn various tricks to improve your email marketing techniques.

There are so many email marketing tools available these days it becomes very difficult to choose the best one. As a beginner, I would love to start with MailChimp. And after that, it is important to learn the basics of email marketing to get more subscribers. Using an email marketing tool is not enough to get subscribers, one must have to implement various techniques to grow the email list.

MailChimp – With MailChimp, one can get up to 2000 free subscriber option. This is a very good number for beginners. You can add simple pop up and add a subscribe option on your comment section also which is good enough for a free tool.

OptinMonster – OptinMonster is a vast email marketing tool which gives huge freedom to a marketer. Yes, there are so many ways you can get your subscribers but with OptinMonster you can take this to the next level. Few of the key highlights are Exit intent feature to convert ‘lost’ visitors, Well-timed and beautiful popup, page level targeting, A/B testing, welcome gate, Floating bars, scroll boxes, in-line forms and many more. You can simply replace many plug-ins and enjoy limitless features with OptinMonster. But this is a paid tool and you have to pay monthly charges to use this tool. Although you can start with their 7-day free trial account.

37 – Lolly Spindler

Lolly Spindler

My favorite email marketing tools include Mailchimp, built-in Gmail features, & plug-ins like Boomerang & WiseStamp. – Tweet this

For personal emails, I really love Gmail features like creating custom signatures, out of office responses, and email templates so that you don’t have to keep drafting the same email over and over again. I also love that you can enable the “undo send” feature, which allows you to unsend emails for up to 30 seconds after you hit the send button.

For Gmail plugins, I like Boomerang, which allows you to schedule emails to be sent at a later time or day, or resend an email if you don’t get a response. It also has an indicator at the bottom of your email draft that says how “respondable” it is. WiseStamp is another plug-in that lets you customize email signatures with your latest tweets, RSS feed, quotes, and more.

For email marketing, I use MailChimp. It’s an all-in-one platform that lets you use pre-built templates or create your own, build email lists, utilize easy drag-and-drop design features, and track analytics for all of your campaigns.

38 – Abhishek Jain

Abhishek Jain

I use Send Grid for Bulk Mails and Mailchimp too for small groups as it can be integrated with almost each and every third party app. – Tweet this

Email Marketing is one of the awesome ways to promote your brand for quick leads. Though the conversion rate is not too high but you can have a great start with bulk Emails.

I use Send Grid for Bulk Mails and Mailchimp too for small groups as it can be integrated with almost each and every third party app.

For capturing Emails I use Optin Monster and Bloom if need different templates for A/B tests.

No tool is good or bad, all is the A/B test and proper use. The only thing is we should focus on the value which we are providing to our readers. If they have something to act upon then they will surely land to your website and take some action.

39 – Jignesh Padhiyar

Jignesh Padhiyar

I use MailChimp for all my email stuff whether it’s routine campaign, autoresponder or auto-reply. – Tweet this

Site | Twitter | Facebook | Instagram

MailChimp is my first choice as it has all the features from basic to advance to run fruitful email marketing campaigns. In short, it’s a highly efficient email marketing automation tool. My major goal for using email marketing tool is to reach more audience and make them aware for latest updates I have covered on my platform. I have been using MailChimp for the last couple of years to take iGeeksBlog’s popularity to the next level.

Its automation and auto-replies features help me a lot to stay connected with my audience. And to achieve my goal, I have planned email campaigns in a very strategic and well-mannered way send relevant emails based on users’ actions. Every campaign has their unique templates and those I’ve created in a few minutes with the help of inbuilt email builder.

I have divided my email campaigns into three major categories.

Routine Email Campaigns with Updates.
Autoresponders to a new subscriber based on their behavior at a time subscribing to our email list.
Auto-Responder to acknowledge an email and priorities email filters for not to miss any important task/leads/communication.

Basically, I use MailChimp for my email stuff. The best part, it makes sure to view my email design accurate that I planned no matters if it is a tiny screen iPhone or widescreen iMac. My email looks perfect on all devices.

40 – Ronnie & Ave

Ronnie & Eve

BuzzStream is the top email marketing tool for building relationships with influencers. – Tweet this

We’re huge fans and long-term users of BuzzStream. It’s a great tool to find influencers from all types of industries, keep track of the relationship with them, and make e-mail outreach fast and easy. The tool tracks social interaction with influencers (like tweets) as well as all e-mail interaction. It’s easy to look through an influencer’s profile and see where your relationship stands. The best part is probably the e-mail pitching feature which makes outreach efficient and easy to track. You can use customizable e-mail templates, and BuzzStream will find the influencer’s contact and social information. All that’s left to do is press a button and let the email marketing magic happen!

41 – Stacy Caprio

Stacy Caprio

My favorite email marketing tools are the powerful combination of Sendy + Amazon SES. – Tweet this

My favorite email marketing tools are Sendy, an email sending service that has a small upfront onetime fee, and Amazon SES, a backend service that sends out emails for super low cost. The two platforms work together to send emails, and it is the lowest cost mass-email service I’ve ever found as well as one with great analytics.

The two platforms combined make a powerful email tool that is dirt cheap with great analytics.

42 – Abdullah Prem

Abdullah Prem

As a blogger, I always recommend ConvertKit and yes, of course, it’s my best all in one email marketing tool. – Tweet this

Site | Twitter | Facebook | Pinterest | Google Plus

As a blogger, I always recommend ConvertKit and yes, of course, it’s my best all in one email marketing tool. It has every required feature to do power email marketing.

Previously I was using MailChimp it’s a good tool no offense but after trying ConvertKit I fully attached to it. The conversion rates are higher than the previous rate. With its fully automated technology converting visitors into leads are very easier than ever. All I have to do is to set and pre-program everything and watch all the profits with a cup of coffee.

43 – Ibro Palic

Ibro Palic

I use MailChimp, they offer 12k emails to 2k subscribers, plenty 3rd party integration, great start for new websites. – Tweet this

I use MailChimp the most, they offer a forever free set up that permits you to send 12k emails to 2k subscribers, great start especially for new websites. They integrate into just about any platform and 3rd party service, paid plans are $10 per month. I also love and highly recommend ConvertKit and Drip.

I advise to segment email subscribers from the start, the best place if you are an e-commerce is to go by purchase activity. What have they bought and what addon service or complementary products customers may be interested in.

For service pages its best to set up forms, retargeting and informational downloads on service page. Master analytics, measure everything and get into A/B CRO optimization. All of these practices, whether its email, SEO, CRO, PPC, Social Media, are all interrelated and should be thought of simultaneously. If we do our retargeting and customer segmentation correctly, we provide value to the consumer by serving the right content and products that they want to see, instead of spamming everybody with the same add and the same weekly email.

44 – Raj Bhatt

Raj Bhatt

Sendy and MailChimp are my favorite email marketing tools. They never disappoint me! – Tweet this

I personally prefer Sendy for email outreach campaigns. It has a simple UI and features like scheduling campaigns, managing lists, analytics tracking, and HTML email editor. The biggest advantage of Sendy is that it is self-hosted; which means the actual cost of sending bulk emails comes to as low as $1 for 10,000 emails. Also I’ve noticed that the delivery and open rate of email campaigns from Sendy are about 10%-15% higher than the other tools. So conversion rate is always good with this tool!

I also like MailChimp because of its intuitive drag & drop email builder, A/B testing abilities and its integrations with third-party platforms like WordPress, Magento, and Shopify.

45 – Cormac Reynolds

Cormac Reynolds

At the moment I’m loving ActiveCampaign – it’s got its own CRM system for leads and marketing automation and is an all in one solution. – Tweet this

ActiveCampaign is a fantastic tool and also one that’s relatively affordable all things considered. The tool is easy to use, and also offers lots of options for marketing and automation, including its own CRM system for taking care of leads and marketing automation. The tool allows you to look at an individual and see their history regarding your sent emails, allowing you to build smarter automated campaigns. In essence, it’s simplistic and effective when you use it, but also more in-depth when you need it to be and that’s why we love it.

46 – Robin Khokhar

Robin Khokhar

My favorite marketing tool is MailChimp. – Tweet this

I have used many email marketing tools like Aweber, Send pulse and many more but my favorite marketing tool is MailChimp. I prefer MailChimp because of the AI system that it uses and it’s easy to use templates.

47 – Dan Scalco

Dan Scalco

I find segmented auto-responders to be one of the most useful email marketing strategies. – Tweet this

I find segmented auto-responders to be one of the most useful email marketing strategies. This is because segmenting allows you to address the unique problems of each group on a more personal basis.

48 – Igor Kholkin

Igor Kholkin

I love the Emotional Marketing Value tool because it helps craft emotion-centric subject lines. – Tweet this

Site | Twitter | Google Plus | LinkedIn

The Emotional Marketing Value analysis tool helps me refine my subject lines to properly connect with my readers on a subconscious level. It’s an important tool to pique recipients’ interests and improve open rates, an important metric in email marketing. The score it provides when assessing a headline is useful because it shows you immediately how close (or how far) you are from having an efficient headline. It also shows whether your headline works well at getting an intellectual, empathetic, or spiritual connection to your readers – and yes, certain groups respond better to certain types of connections.

49 – Anna Bennett

Site | Facebook | Pinterest | Google Plus | LinkedIn

We like using MailChimp for several reasons:

We find it easy to use
It seems very reliable to us
All of our campaigns sit in a library that we can go back and use
They continue to add new features and options

We like it and we use it. We’d certainly recommend that anyone in the market for an auto-responder check it out.

50 – Jason Acidre

Jason Acidre

The tools we mostly use for our email marketing campaigns are SendGrid / MailChimp. – Tweet this

Here’s are the tools we mostly use for our email marketing campaigns:

ManyContacts for list building. The tool basically provides different types of opt-in forms that are easily customizable and easy-to-integrate to any type of website (just copy and paste a script in your pages’ body section).
SendGrid / MailChimp – for sorting email lists, creating and measuring email marketing campaigns.

51 – Jacob Cass

Jacob Cass

I recommend Aweber and OptinMonster for email marketing. – Tweet this

The two tools I recommend for email marketing is Aweber for sending out the emails, and OptinMonster for capturing emails in a smart and effective way using their ‘exit-intent’ technology.

52 – Aris Santos

Aris Santos

We use both intercom and getdrip for capturing leads. It pays to get your process organized. – Tweet this

I use a lot of different tools for email marketing – it’s a big topic after all! But the top 3 are Intercom, Getdrip, and of course, our own app which is NinjaOutreach.

Intercom and Getdrip for capturing leads and this takes care of the bulk of our marketing automation. The reason why we use both of these is that of the different features they offer. For example, we find it better to use Intercom for our app users because of the event tracking and a lot of other segmentations we can do – including tracking events in the app itself plus customer support. As for drip, after the lead passes through intercom, we send it to drip and this is the automation we use to nurture our email subscribers.

As for NinjaOutreach, it’s unlike Getdrip and Intercom and we only use this for cold emailing campaigns that we run whether to invite business leads for a demo or a simple link outreach campaign. It helps you find cold leads and reduce the time spent in setting up your outreach and followups.

53 – Nick Leffler

Nick Leffler

HubSpot Sequences are my most powerful sales tool and allow me to do more outreach with less time. – Tweet this

One of the most powerful tools I use for email marketing is HubSpot Sequences. Sequences are hybrid between email automation and manual email management. It’s the perfect blend of automation and personalization.

With sequences, I create templates for a whole sequence (hence the name of the tool) of emails and tasks that are timed to go out on specific dates and times. I can enroll a lead into one of these sequences and then customize each of the template emails. Once I have it all customized I then complete the enrollment and the entire sequence takes care of itself until they either respond, schedule a meeting, it completes on its own, or I unenroll them.

This is a great way to do outreach emails, follow-up emails, anything where you can set all the emails up beforehand and let them drip out to the customer. This is better than email automation because each email is customized for each client which means a more personal experience for them. So, I can pre-configure 3 emails, have a task for me to call, then send 2 more emails before I create another task to close out the lead.

It’s powerful and gives me the ability to track results and figure out what emails work the best. It’s a fully customized email experience that is automated after you’ve formulated each email.

54 – Dan Janal

Dan Janal

Gmail is surprisingly powerful. We take for granted all the amazing things it can do. – Tweet this

Gmail is surprisingly powerful. We take for granted all the amazing things it can do.

Gmail has replaced my spam software that I paid for. It has pretty much never allowed a spam through. And it pretty much never tags a good message as spam. With its four filter tabs, I can manage my mail efficiently.

55 – Michael Benedict

Michael Benedict

Very easy to use and much better value for money. Integrating Benchmark Email with WordPress couldn’t be easier, and I’ve grown my list and improved deliverability. – Tweet this

This is the email marketing tool you require for your WordPress blog

You can email a formatted version of your blog to your subscribers. You can sign up readers with custom widgets. You can send and test emails, and even view reports, from inside your WordPress dashboard.

Create & Customize Signup Forms

You can add a customizable signup form to any of your WordPress page. It provides an option to add subscribers by email, name or one of 27 custom fields included in the widget

Benchmark Email WordPress Integration process:

Install Plugin
Connect Your Blog to Benchmark Email
Your Benchmark contact lists are automatically available when you integrate
Sync signup forms to any of your email lists
Email Blog Updates to Your Contacts

56 – Mark Newsome

Mark Newsome

Initially what you want to consider, with regards to your paid email service provider is, do they have a delivery rate of at least 98% or higher. And can you send unscheduled email message alerts, as often as you’d like to, and is their initial monthly cost within your current budget. – Tweet this

And one of your primary, long term benefits of strategic email marketing is, as you steadily obtain new subscribers, you’re able to constantly communicate with them.

As often as you’d like, fairly inexpensively, because there’s no constantly increasing postage rates to pay, and no ongoing type setting cost, like there would be with any type of direct snail mail campaign.

Plus, you can literally create your email messages in under 10 minutes, and either add them to your ongoing, -pre- written -follow- up sequence, autoresponder series.

Or make it an extremely time sensitive, unscheduled email alert, broadcast message, making your subscribers aware, of a special close out sales event, and or a special overstock inventory liquidation sales event etc.

Or a one night only webinar event etc.

So rather than continuously spend a ton of money, on outrageously expensive, traditional advertising campaigns.

Instead, you can make your subscribers aware, of some incredible, extremely time sensitive sales online training events you’re holding!

57 – Himanshu Gupta

Himanshu Gupta

The tool I would recommend for Email Marketing would be Thrive Leads. – Tweet this

The tool I would recommend for Email Marketing would be Thrive Leads. It packs all the different variations of opt-in forms. I love the A/B testing feature of the Thrive Leads too. Apart from this, I love HelloBar as well.

58 – Ronald Segura

Ronald Segura

OptinMonster is definitely one of my favorite tools. Getting new email subscribers was never so easy. – Tweet this

Email marketing is a topic that makes me really excited since email marketing is a key component for any online business when it comes to making money online.

One of my favorite email marketing tools is definitely OptinMonster. I have not seen any other tool out there that makes converting visitors into subscribers so easily.

Now, there are definitely other tools out there that I’d recommend to anyone when it comes to email marketing. I’ve used MailChimp as my email provider ever since I started my blogging career, the reason why is just because it was totally free until I reached 2000 subscribers.

Another tool that I’ve also used and recommended as well, is Sumo. Sumo is just great for email marketing and social sharing as well.

For could outreach when I try to connect with other bloggers or I’m doing link building outreach, I’ve used MailShake and I really love it.

That being said, my favorite email marketing tools are:

OptinMonster
MailChimp
Sumo
MailShake

I’d say there are many tools out there that can be really helpful, at the end of the day it’s all about what you need, what you can afford, and what you feel comfortable with.

59 – Daniel Knowlton

Daniel Knowlton

Favourite Email Marketing Tool: MailChimp – Tweet this

I’ve been using MailChimp for the last 4 years and can’t recommend the tool and the service they provide enough. Beautiful email campaigns can be setup in no time at all and the user interface is incredibly easy to use.

The effort they put into their customer service is something which is unrivalled. I’ve tweeted about MailChimp a few times and have been sent presents out of the blue (see this post showing what they sent me last time).

60 – Alok Rana

Alok Rana

Those who ask how important is email marketing? Well, my shortest answer to them is there is no successful online business or website without an email marketing strategy. – Tweet this

There are so many benefits if you follow a proper email marketing strategy with the help of right tools.

The email marketing works on a formula (Collect > Share > Gain). Collect email ids of your readers, Share information or important knowledge with them and Gain in terms of income via affiliate marketing or traffic.

To attempt an email marketing strategy one should have an email marketing tool. There are so many tools available in the market. Two most common types of tools are email collectors and email marketing tool. For collecting emails I suggest SumoMe and Thrive Leads.

And, for email marketing I suggest my two favorite email marketing tools based on features required, spam filters, budget-friendly and of course user-friendliness.

MailChimp – Most of you may know about MailChimp as it is one of the most widely used tools for email marketing. I suggest you go for it only if you just started up with your online business because their plans are perfect for starters or growing businesses. Their free plan offers amazing features such as 2,000 subscribers limit, 12,000 emails/month, ability to create email campaigns, landing pages, pop-up forms, marketing automation, A/B testing and more which are available in premium plans with other tools in the market.
Constant Contact – Another email marketing tool I suggest is Constant Contact. What makes it so special? Its wide range of features you can never expect in any free email services. I always recommend it for well setup businesses who want to make more improvement with their email campaigns and conversions. Some of the highlighted features you’ll get with it; Unlimited emails, list-building tools, customizable templates with drag-and-drop editor, ability to create segmented contact list for sending right message to right reader, real-time reporting and analytics to track everything from who is opening, reading, sharing, and clicking your email—when, where, and on which device, polls and surveys, actionable pop-ups, and much more.

And the most important feature is it makes sure your email lands in the inbox and not in the spam section.

61 – Jim Milan

Jim Milan

WP Email Capture allows me to capture the emails of my website’s visitors who’d like to subscribe. – Tweet this

My favorite email marketing tool is WP Email Capture. It is a free plugin for WordPress that I use to add a form to the sidebar of my website’s posts and pages, allowing me to capture the names and emails of anyone who wants to subscribe to my email updates about upcoming content. It integrates with my chosen email marketing software, MailChimp, so that when I am ready to send out an email, I’m able to export the list of captured emails into Mailchimp. The email form is also double opt in, making it compatible with the CAN-SPAM Act.

62 – Nick Dimitriou

Nick Dimitriou

From running your eCommerce business to having a personal blog, you should consider doing email marketing at some point. Recent stats have shown that for every 1$ you spend on email marketing the return on your investment can be up to 40$. – Tweet this

Starting with email marketing can be a daunting task although there are some super awesome tools to help you with this. Simply, choose an ESP (Email Service Provider) like Moosend and a List Building tool like SUMO. Success is just an email away!”

One of the biggest problems in email marketing is choosing the right email marketing platform. There are literally hundreds of platforms to choose from.

There are three factors that I take into account when I do my research these are the User Interface and if it is friendly and intuitive, Customer Support and Cost.

My favorite email service provider is Moosend which is UK based. They offer an awesome drag and drop email editor where you can design your newsletters effortlessly, and customer support is always at hand through email, phone, and live chat.

Their pricing plans are super affordable for only 10$/month you can send unlimited email campaigns to up 5000 unique email subscribers. If you are just starting out with email marketing I highly suggest trying them out.

Choosing an email marketing platform without having another tool to help you build your email list sounds counter-productive right? After all “The Money Is In The List”.

For list building, I suggest Sumo which is a suite of marketing tools that help you boost your website’s performance and user experience.

One of my favorite tools is List Builder 3, which is their pop up builder. Its ease of use and their range of available customization options make it one of the most desirable pop up tool out there.

Combining those marketing tools together you will be on your way to creating a highly engaged email list for your business.

63 – Devesh Sharma

Devesh Sharma

I’d say, MailChimp & Convertkit. – Tweet this

64 – Virginia Nussey

Virginia Nussey

The best tool for auto-responders, blasts & drips gets 80% open rate: Facebook Messenger chat blasts @MobileMonkey_ – Tweet this

Email marketing has lost the magic of 10 years ago. You can hope for open rates of 20% and click rates of 2% in email campaigns today.

My favorite tool for sending auto-responders, blasts and drip automations gets 80% open rates and 20% response rates: MobileMonkey.

Create engaging Facebook Messenger marketing chat blast campaigns and lead nurturing automations and avoid the noise in email.

65 – Drew Neisser

Drew Neisser

For CRM type emails, I’m a big fan of MailChimp which we use for @RenegadeLLC and a Block Association my wife started. – Tweet this

We try to keep things simple when picking tools and avoid getting ones that have a lot more firepower than we need. For the various emails that we send to customers and prospects, MailChimp gets the job done without over-complicating set-up, testing, distribution or analytics. We particularly like “the best time to send” feature and the auto-selection of a winner after an A/B test. These are two examples of features that allow us to focus on the business at hand – making sure we create content that cuts through.

66 – Arman Assadi

Arman Assadi

ActiveCampaign is my favorite for email. – Tweet this

Site | Twitter | Facebook | Instagram

ActiveCampaign is my favorite for email. For marketing, I also love Thrive Themes they have tons of awesome plugins and tools.

67 – Timo Kiander

Timo Kiander

My favorite tool is GetResponse. Why? Because it’s simple to use and does it’s job well. – Tweet this

Ok, so the GetResponse is not necessarily the most “hip” option there is (it’s one of the older guys ;). Yet, it is less expensive than some of it’s competitors.

The messages are automatically mobile response as well, so you can view them fine with other devices (and not just through desktop browsers).

Finally, you get plenty of good looking templates to be used on your message, that can be then adjusted to your brand accordingly.

68 – Robert Katai

Robert Katai

I strongly believe in visual content, that’s why I believe that whenever you send an e-mail you have to take good care of the visual composition. – Tweet this

I strongly believe in visual content, that’s why I believe that whenever you send an e-mail you have to take good care of the visual composition. And for this you need a good design tool. Fortunately Bannersnack is taking care of this, because with their tool you can create beautiful email headers and footers.

Another e-mail tool I’m using is Hello Bar. I use it to capture e-mail on my personal website (www.robertkatai.com) and it’s easy to install, edit and it’s syncing directly with my MailChimp.

69 – Brooke Sellas

Brooke Sellas

Two must-have tools for sales people using email + lead generation are (@)Nimble CRM and (@)Calendly. – Tweet this

Two must-have tools for sales people using email + lead generation are (@)Nimble CRM and (@)Calendly. I can use Nimble Group Messaging to send specific messages to segmented groups of contacts and leads, and in each email I’m sure to include a link to my Calendly page where people can book time directly on my schedule.

What’s the point of sending emails if you don’t get some sort of return out of them? As the sole salesperson for B Squared Media, I value the time I spend on email. Therefore, most of my emails are sales-related. Of course I want to know who opened my email and what they clicked on (data you can easily see using Nimble’s Group Messaging feature), but Nimble allows me to do a few other things that are important with sales emails:

Create a targeted list of people by segments or tags (like location, customers, leads, etc.)

See & follow-up with contacts who did not open my message

See & follow-up with contacts who clicked but did not convert/book time with me

Use templates for follow-up to save me time

Additionally, my call-to-action in every sales email is to book time with me. I do that by using Calendly. This allows the potential lead to see my calendar and book any day and time that works best for them for a phone call, and eliminates all of the back-and-forth around setting up a meeting.

When it comes to using email marketing for sales, I look for tools that save me time and make it easier to get a conversion or action on my ask.

70 – Amandah T. Blackwell

Amandah T. Blackwell

If you’re not tech-savvy, use email marketing tools that don’t require advanced code. – Tweet this

My favorite email marketing tools are those that do not require you to be an intermediate or advanced web developer or programmer. For instance, email marketing service providers such as MailChimp and Constant Contact are easy to use. Let’s explore them.

MailChimp’s dashboard lays out the following: import lists, create and email campaigns, and build your audience/list. Not only can use send emails with MailChimp, but you can email surveys as well. Speaking of lists, you can use filters to create segments. Finally, MailChimp provides you with statistics (data) that can help you tweak your email campaigns so that you can maximize your ROI.

Constant Contact has hundreds of design templates, or you may custom design your own. You have the option to include documents, images, polls, videos, social share buttons, and more into your newsletter or campaigns. You can import text and images directly into the WYSIWYG editor. Constant Contact also provides you with data so that you can create reports on your email campaigns. You can see the number of complaints, opt-outs, bounces, click-throughs, and forwards.

Another one of my favorite email marketing tools is LeadPages because you don’t have to use advanced code to create a landing page. All you do is choose your template, tweak it for your campaign, and proceed to capture leads. Incorporating LeadPages into your email marketing provider is easy!

Lastly, if you want to capture more emails, check out Privy. It’s a drag and drop designer that allows you to place pop-ups (easy integration) on your website or blog. You may also use a function such as a bar, spin to win, banners, flyouts, embedded pages, landing pages, and more. Privy also gives you campaign triggers such as a timer, scroll percentage, exit intent, and tabs.

The most important aspect of the above email marketing tools is that you do not have to be a techie to use them. Sign up for a trial period and test out these online marketing tools for yourself!

71 – Seb Brantigan

Seb Brantigan

Clickfunnels and AWeber do it for me. They link so easily, are reliable, customisable and affordable. – Tweet this

My favourite marketing tools are Clickfunnels and AWeber. Clickfunnels because it’s so easy to use, you can customise everything on the page (this is super important to me) and the affiliate program is great. You can make it pay for itself!

72 – David Hartshorne

David Hartshorne

There’s no ‘one size fits all’ for email marketing tools. Test a few services yourself and decide which fits your requirements best. – Tweet this

Capturing Leads – My favorite list-building tool is Thrive Leads. It includes all the different types of opt-in form:

Ribbon – for displaying at the top of your screen.
Lightbox – for creating popovers covering the content beneath.
Widget – for any widget enabled area, like your sidebar or footer area.
Post Footer – for displaying at the end of a blog post
Slide-In – for sliding in from the corner.
Inline Forms – for inserting opt-in forms anywhere using a simple shortcode.
Screen Filler Overlay – for adding a lightbox over the entire screen.
Content Lock – for revealing locked content when a visitor opts in.
Scroll Mat – for opt-in forms that scroll down from the top of the page.
Multiple Choice Forms – for engaging visitors with yes/no opt-in forms.

It integrates with email marketing services like Aweber, GetResponse, ActiveCampaign, ConvertKit, MailChimp and many more.

It’s easy to design and deploy the opt-in forms that fit in with your site design.

It includes more advanced features like A/B Testing so you can see which opt-in form works best on your site. You can read more details here.

Sending Emails – Nowadays, there are so many email marketing services to choose from, and over the years I’ve tried and tested quite a few including Aweber, GetResponse, and MailChimp.

Currently, I’m using MailerLite as it has the features I need. Compared to MailChimp, I find it’s generally more flexible ¬–it’s easier to build automation flows, and you can manage and segment multiple lists and groups of subscribers.

Like most email marketing services, they include their own lead capture forms and landing pages. But I prefer to use Thrive Leads for my opt-in forms.

Summary – There’s no ‘one size fits all’ for email marketing tools. You need to try a few services yourself and see which feels more comfortable and fits your requirements best.

73 – James Wolf

James Wolf

Our favorite email marketing tool is by far ActiveCampaign! It’s easy to use & amazing for lead gen. – Tweet this

Our favorite email marketing tool is ActiveCampaign. It’s easy to set up automated drip campaigns, track leads, and convert subscribers into actual sales prospects with the built-in CRM. It also has lots of integrations with our other favorite lead gen tools like Facebook Ads and Instapage.

74 – Julia Campbell

Julia Campbell

My favorite email tool is ConvertKit. – Tweet this

My favorite email tool is ConvertKit. I use it to get email sign-ups and promote my free e-books, worksheets, and checklists.

It’s very easy to set up and add email capture forms to your website, either via pop-up or at the bottom of blog posts and pages. I use WordPress for my website.

What I love most about ConvertKit is that you can create website pages to capture emails on your website, which you can then promote via other social media channels.

75 – Ian Cleary

Ian Cleary

For email marketing I love to use the powerful combination of Optinmonster for building subscribers and Convertkit for communicating with them. When I want to do outbound I use OutreachPlus. – Tweet this

I really like Convertit for email marketing because it provides simplicity but with a good level of power and a reasonable price. With Convertkit you are up and running in minutes. To collect email subscribes I love Optinmonster. This makes it very easy to set up optins, do split test on them and analyze the results. There’s also so many configuration options. For example, I can show a different popup when someone comes from Facebook and a different one if they are on a specific page. When I want to do outbound marketing I use OutreachPlus which gives me extremely high deliverability and high response rates and it’s specifically designed for outreach.

76 – Allan Pollett

Allan Pollett

My favorite email marketing tool is MailChimp. – Tweet this

Site | Twitter | Google Plus

MailChimp is possibly one of the best email marketing tools. The reason it is so powerful is that it easily integrates with WordPress. Also, the penny pincher in me likes the fact that it is free up lists of 2000 and with the ability to send out 12,000 emails per month. Other benefits include the ability to organize and manage lists and has the ability to maintain subscribers and un-subscribers. Though I’m not a big fan of advertising on Facebook or Google because I can get traffic through organic SEO, MailChimp has nice integration with both ad platforms. Overall it is a very important tool in any marketer’s online toolkit.

77 – Charlotte Day

Charlotte Day

For every dollar invested in email marketing, the average return is $38. That’s an ROI of 3800%. But only if you do it well. – Tweet this

Busy marketers need a swiss army knife email marketing solution. That means all the tools packed in and ready for action. For me that’s Zoho Mail. Zoho Mail is part of Zoho Workplace, an integrated suite of applications. It also integrates with Zoho’s CRM and has its own powerful email app. That means that marketers can properly track response and open rates in addition to managing their calendar and contacts. So, once you’ve got a great integrated tool, it all comes back to the content you’re putting out to your mailing list. Your ROI will only be good if you’re producing great content that your opted-in audience wants to read and respond to. Email marketing in 2018 takes planning and precision. Remember to be mindful of GDPR rules, adhere to your brand voice, follow a content strategy and track and measure your efforts.

78 – Akshay Hallur

Akshay Hallur

Akshay Hallur uses Thrive Leads and Landbot for email list building. – Tweet this

Akshay Hallur uses Thrive Leads and Landbot for email list building. And, he uses MailerLite as an autoresponder to nurture his audience. He also makes use of Zapier to let his tools integrate with each other.

Thrive Leads – I use this WordPress plugin to collect the email addresses on my website thru the popups, content upgrades, and landing pages. IMHO, this is the best plugin when it comes to email lead generation for WordPress. This plugin integrates seamlessly with other tools I use like Thrive Architect, Thrive Ultimatum, and other plugins. Till now, I’ve tested dozens of plugins like OptinMonster, Ninja Popups, Icegram, but none of them even came close to Thrive Leads in terms of flexibility and features. This is a must have tool for email list building.
Landbot – I use this tool to collect the emails on my website thru the chat with me widget. I have connected this tool with Zapier to add the entered email addresses to my autoresponder. This one thing is a huge conversion booster for me. It also allows me to have conversational landing pages which complete very well when compared to web forms for lead generation and survey purposes., because people love chatting whether it be with bot or human!
MailerLite – I use MailerLite over services like Mailchimp due to its great deliverability, features and value for money. The integration of this tool with Zapier is also of a great to me, as I can automatically add people who took by training courses directly to my email list and nurture them differently. MailerLite integrates with the majority of webinar tools, email list building tools, and training platforms, out there. As a marketing automation lover, I find it extremely useful.

79 – Richard G Lowe

Richard G Lowe

MailChimp is great because it allows people to get in the door of email marketing without spending any money. – Tweet this

I began my email marketing career by using MailChimp because it allows up to 2000 subscribers at no charge. MailChimp is a fully functional email marketing tool with all the bells and whistles needed to get started. It has some disadvantages – you can’t use it for affiliate marketing – but if you want to start a newsletter or keep in touch with your fans or subscribers, it can’t be beat.

80- Moss Kerry Clement

Moss Kerry Clement

My favorite email marketing tool is MailChimp. I love this email marketing service provider because it is cloud based and has fascinating features that will help you maximize ROI of your email marketing campaigns. – Tweet this

My favorite email marketing tool is MailChimp. Some of the amazing features of MailChimp includes:

Autoresponders

Spam filter diagnostics

Segmentation of contact lists by time zone

Social networking integration, Etc.

The beautiful thing about MailChimp is that, it supports startups and larger companies. For example, it offers newbies who have no budget for the monthly subscription to grow their email list up to 2000 subscribes for free.

With MailChimp, you can conveniently create and execute your email campaigns effortlessly. You can as well analyze and track your campaigns to figure out the performance of your email marketing efforts.

This email marketing tool also allows you to automatically follow up your contacts and re-engage them.

81 – Navin Rao

Navin Rao

Proper Email Marketing is the key to success in your online business. Choose the right one, which would perform the best in all the aspect and eventually bring the leads. – Tweet this

Constant Contact is one of the Email Marketing tool, which is too easy to use and highly recommended for them who just wants to kick start with email marketing. And a huge community along with their live chat can be overwhelming if you are hindered in between your email campaigns. And their 60 days trial didn’t let me hesitate.

MailChimp – And Apart from Constant Contact, I use MailChimp as well, it is one of the popular tools around and can be with all the popular CMS’s, either could be WordPress, Shopify and more. The best part is it’s absolutely free of cost for 2k subscribers. You have to get the paid subscription if you have a bigger reader base and need to send more than 12,000 emails and that’s very affordable too. It provides all the benefits like auto-responding to the emails, managing the large list and segregating them easily to send the relevant emails.

82 – Rivka Hodgkinson

Rivka Hodgkinson

I have used a lot of different email tools over the years. If you have been at this for a while, give MailChimp another look! – Tweet this

There are a lot of great email tools out there. While I have changed my recommendations multiple times over the years as different tools grow, change, and evolve, right now I am suggesting everyone take another look at MailChimp. They have made some big changes that make a big marketing difference, including their integration with Facebook, the addition of landing pages and tags, and other new features. For a newbie, they are definitely the best, as they offer their free plan that can help get you started when you are still trying to generate revenue, and grows with you as you are able to add that line item to your budget.

83 – Hans van Gent

Hans van Gent

Sending great emails to your leads doesn’t have to be expensive, these two tools help you to grow your list and send high-quality emails. – Tweet this

I work with a lot of startups and people trying to do a side-hustle next to their primary source of income.

As a result, they are looking for something robust, that is also friendly for their wallet. My go-to solution is still the friendly old monkey (his name is Freddie by the way) from MailChimp.

With their 2,000 subscribers, 12K emails per month, “forever free” plan it is still one of the cheapest ways to start building an email list and start communicating with your target audience. It even offers A/B testing, Marketing Automation, Abandoned Cart emails and more.

Nex to that you need, you need tools to be able to grow your lists, get people to subscribe on your website.

My favourite tools here are the ones we’re building with Inbound Rocket. Not only do these offer various ways for collecting email addresses from your site and automatically syncing them to various lists at your Email Service Provider, but it also builds up a deep understanding about who that person is so that you can deliver better-targeted emails, based on their actual needs.

84 – Andy Sowards

Andy Sowards

MailChimp. I’ve used it for years and it’s done nothing but produce great results for my business. – Tweet this

MailChimp. I’ve used it for years and it’s done nothing but produce great results for my business – it always pays for itself so it’s a no brainer. Setting up email campaigns and autoresponders, even integrating ads is a breeze. I’ll probably always use Mailchimp since it’s not only easy to use it seems as though the founders of the company are in tune with the pulse of marketing and design, so they know what needs to be done before I could even suggest it.

85 – Alex Tooby

Alex Tooby

Thrive Leads + ConvertKit = my marketing holy grail! – Tweet this

Site | Twitter | Facebook | Instagram | Pinterest

Thrive leads makes designing lead capture forms so quick and easy. You can then implement them anywhere on your site using shortcodes or the Thrive Builder if you care to upgrade (which I highly recommend!). Once a user opts in to one of your Thrive Lead forms, they’re automatically dropped into ConvertKit and your emails start sending. For me, this automation is worth so much – to be able to capture and nurture a lead without ever really lifting a finger (except to write the original emails, of course!) gives me so much more time to work on the rest of my business. These two are must haves for me!

86 – Gina Schreck

Gina Schreck

We love the combo of Mailchimp and Leadpages. Generate auto-drip email sequence after capturing contact info and delivering a great freebie! Fantastic combo! – Tweet this

We serve many clients so we use everything from Mailchimp and Constant Contact to Infusionsoft and Hubspot, but when someone is starting out with email marketing, I always suggest Mailchimp since they have a free service up to 2,000 contacts and then couple that with Leadpages to deliver a great lead magnet or freebie, and you’ve got a winning combo! We love inserting lead magnets into blog posts to turn blog content into lead generation machines!

87 – Chris Makara

Chris Makara

My favorite email tools are OptinMonster (for getting leads) and AutoPilotHQ for nurturing leads. – Tweet this

I have 2 “go-to” email marketing tools. The first is OptinMonster for easily creating forms on my sites to build up my leads. And the second is AutopilotHQ, which I use to not only send emails but to also build out complex nurturing strategies and follow up initiatives. Pairing these two tools together has helped my sites not only grow my lists, but to also engage with them in a smart manner.

88 – Eric T. Tung

Eric T. Tung

I’ve always loved featured in ExactTarget, now part of Salesforce Marketing Cloud. Not only do they offer all the industry marketing automation/lead generation features, but they also work in the Salesforce ecosystem for CRM, and more. – Tweet this

I’ve worked quite a bit with ExactTarget in the past, as well as Radian6 and Salesforce, and now that they’re all on the same platform, it makes marketing automation so much easier than before. I’ve also worked with Eloqua/Oracle, Marketo, MailChimp, and Constant Contact in the past. The best email marketing tool will be the best one that the company can afford. Where Salesforce and Eloqua are enterprise-level, and make the most sense of other parts of your organization – sales, human resources, etc – are on the same platform. Marketo is in the enterprise space as well, but has fewer connections into other areas of the organization, and MailChimp and Constant Contact are for smaller to midsize companies. Generally, you want to see what resources you have available for onboarding new software, as well as what your design and development assets available for creating email marketing campaigns are. If you don’t have many resources, the tools aimed at smaller companies may be easier to use.

89 – Terri L. Maurer

Terri L. Maurer

Our ‘Designing Strategies’ blog combines an array of WordPress, MailerLite, deep research, plugins and high quality images. – Tweet this

Writing quality content for your ideal audience is just the beginning of a successful blog. Over eight years, our small-business focused ‘Designing Strategies’ blog has grown and matured thanks to trial and error of many blogging tools and plug in applications. Trial and error is the best approach to finding what works best for your publication. There are new and updated apps coming out everyday, keeping your eyes open for something new and useful is important.

With a goal of supporting small business growth and success, it was important for us to produce posts that would help small business owners. We have been on WordPress the whole time. It is by far the best blogging platform available. It is not only user friendly, but has a very quick and easy learning curve. Developers have created a wide range of plug-ins to build upon. After a couple of trials, we settled on Yoast SEO. It not only helps with SEO for keyword selection and meta descriptions, but has improved my writing skills. Yoast is kind of like having your 9th grade English teacher mark up your latest reports with her bright red pen.

We recently switched our EMS (EMail Marketing Service) to MailerLite after sticking with one that seemed to require a PhD in development to use. MailerLite is just what they say: Lite. Its drag and drop platform makes it easy to develop our ‘Designing Strategies’ e-Newsletters and marketing pieces. It offers what we need to create and send out mailings, as well as handling auto-response, pop-ups and landing pages. It’s not full of bells and whistles we’ll never use. What it offers is ease of creating campaigns, handles our mailing list, provides reports, all at a very reasonable cost.

W3 Total Cache plugin keeps our blog performing at optimal speeds. Efficient Related Posts plugin offers additional posts on the topic category readers are researching. WP Most Popular gives the Blog a plug on our other website pages. Last but not least by any means, we are using UpDraft Plus as our back up and restore application. It is far better than the other three backup apps we have tried. For quality images, we have been using Pexel, Unsplash and FreeRangeStock.

A high quality blog isn’t just about writing; it’s about research, topic selection and services of value to your targeted audience.

90 – Jason Falls

Jason Falls

My favorite email marketing tool right now is BombBomb. It allows me to easily send videos instead of text which is way more personal, but is built for lead capture, so it’s sophisticated, too. – Tweet this

Email marketing is boring unless you choose to make it not so. BombBomb (which is one of a few platforms doing video email marketing out there) allows you to turn a boring text email into a personalized video to your customers or leads on the go. You can send mass emails to lists that are generic or you can custom record videos so they come across as they are – one-to-one communications. This increases the chances the message will be highly relevant and thus acted upon by the recipient. Any time you can make your message more relevant to the audience, you’re going to increase conversion rates, open rates, revenue and so on. It’s really dumb that we haven’t done more of this until now.

91 – David Krauter

David Krauter

Match Your Email Marketing Programs’s Features with your Needs – the best fit should win the sale! – Tweet this

Match Your Email Marketing Programs’s Features with your Needs – the best fit should win the sale!

In our business we have worked with a whole heap of email marketing programs ourselves and even more when working with clients – so we’ve seen the inside and out of lots of the biggest and even most obscure programs.

So with so many programs out there it’s easy to get confused…

So rather than just review one program here’s how we help make a client a decision which program to choose.

First: we work out exactly what the client needs. If all the client does is send emails, no lead generation or anything else a basic program like AWeber or MailChimp will do the job all day long.

If the client requires opt in forms, tagging systems to segregate the list, send out marketing based on actions a customer takes a more robust and advanced system is required eg. Infusionsoft.

Second: based on the needs of your business now compare what features the program has and make your buying decision based on that.

The biggest mistakes we’ve seen clients make over the years is get confused by functionality they don’t need and actually stopping them from sending the emails in the first place or paying for features and functionalities they’ll never use.

Third: Send emails, drive leads – make money!

92 – Jason Fox

Jason Fox

My favorite email marketing tool is the Hubspot WordPress plugin. – Tweet this

The Hubspot WordPress plugin a lead generating CRM super tool… and it is free.

The Hubspot WordPress plugin is a contacts tracking, how many email addresses am I collecting and where are they coming from? Analyzing, Email Marketing pushing, Email Subscribe Widget/Pop-up creating, Lead Prospecting, CRM super tool. All from the convenience of your WordPress dashboard. It integrates with MailChimp, Campaign Monitor, Aweber, Constant Contact, and Get Response email marketing tools.

93 – James Norquay

James Norquay

A powerful email marketing tool is MailChimp, all emails get sent to the inbox (not spam or junk) & the track email open & clicks well. – Tweet this

94 – Ron Sela

Ron Sela

When it comes to newsletters and simple marketing automation, you simply can’t look past Mailchimp. – Tweet this

When it comes to newsletters and simple marketing automation, you simply can’t look past Mailchimp. It’s a great choice for e-commerce platforms, allowing for easy integration into your existing website.

It has a simple learning curve, and you don’t need to know any coding. It’s very easy to dive in and start customizing the templates for your brand, your newsletters, sign-up forms, and other promotional materials for your marketing campaigns.

Furthermore, Mailchimp allows for audience segmentation, enabling users to set up various email sequences for different buyer personas. With this and the data insights, it’s easy to use email marketing automation with Mailchimp to grow your audience.

Best of all, as of the day of writing Mailchimp is free for up to a maximum of 2000 subscribers. This is perfect for start-ups, as you can send 12,000 emails each month on the free version, which is plenty to get up and running.

95 – James Mawson

James Mawson

Validator.js is a great javascript plugin for hand coded opt-in forms. – Tweet this

My newest favourite tool for email marketing is a free javascript plugin called validator.js. I recently used it on a website to build this quiz: https://dxmtechsupport.com.au/IT-health-score

One of the real frustrations with relying on HTML5 validation is that when it scrolls up to alert the user to an invalid entry, it doesn’t adjust for a sticky header, meaning that the relevant field ends up. This is an ugly and confusing behaviour; it makes using your forms much more difficult than it should be.

Validator.js solves this problem while also letting write useful alerts for your users. This means your hard-won visitors are much less likely to get frustrated with the form and leave before they opt-in to your list.

96 – Stephanie Clegg

Stephanie Clegg

Right now, it’s all about behavioral email marketing. And for that we love @Infusionsoft. The ability to track leads, conversions and the lifetime value of a customer is key. – Tweet this

97 – Carmen Anderson

ActiveCampaign is behind all of our email marketing efforts at HumanProofDesigns. – Tweet this

ActiveCampaign is behind all of our email marketing efforts at HumanProofDesigns. Specifically, it allows us to keep track of our leads, send contacts through nurturing automations to help keep our subscribers engaged, and refine our emails based on split test results. ActiveCampaign has been a key part of growing our business to 7-figures. We outline our entire email strategy using ActiveCampaign in our new course, The Human Proof Method.

98 – Mike Khorev

Mike Khorev

YesWare will make you very efficient with email templates, follow-ups, meeting bookings and email opens and clicks tracking. – Tweet this

One of the recent, most effective email marketing tools that I discovered is YesWare. You can connect YesWare to any email software to turn your inbox into a mini-CRM where you can track your email communications, create and use templates, track the performance, add book a meeting functionality to your emails and etc.

One of the most important features for me is the ability to track opens and clicks, so when someone opens my email I will get a notification. That helps in tracking the effectiveness of email marketing and outreach campaigns, and I can be a more effective marketer.

This tool allows to streamline operations and it’s a major timesaver. You get more control of your inbox so you won’t forget to reply to an important email with snooze or automatic follow-up/reminder option.

99 – Jeannie Chan

Jeannie Chan

5 #free tools to help create better #emails. – Tweet this

Besides having good autoresponders or analytics tools, one of the most important aspects of a successful email marketing campaign is to have good emails. We are sharing 5 free tools that help us create better emails.

100 – George Hartley

George Hartley

SmartrMail – it makes it quick and easy to send the right products to the right customers. – Tweet this

The most powerful thing you can do with email marketing is ensuring your emails are better timed and better personalised. This is more than just including the subscriber’s name. In ecommerce, there’s an astounding difference in engagement between a generic product email and an email with personalised products. Amazon realised this quickly, that’s why the emails you get from them are just the products you like. The flip side would be sending women’s summer dresses to men, in Australia, during their winter.

To avoid doing this, I highly recommend setting up segmentations based on your audience demographics and product categories, which could include sex, location, product lines, buying lifecycle. That way you can tailor your emails to a specific segment to make them more relevant.

While any decent email service provider can do this, SmartrMail does go a step further. It has a powerful AI tool for ecommerce stores that determines which products customers are most likely to buy, based on past purchase histories and behaviour on site to calculate recommendations for each subscriber. That way you’re able to ensure that they’re receiving highly personalised emails filled with products they’re most likely to convert with.

101 – Deepanshu Gahlaut

Deepanshu Gahlaut

I love MailChimp because of its ease of use and awesome feature set for email marketing. – Tweet this

I love MailChimp because of its ease of use and awesome feature set for email marketing. If you are planning to send drip emails to your prospects over time, I would recommend MailChimp. It allows you to send a series of emails to people after they subscribe to your blog, or buy your products or do some other activity on your website.

102 – Gaurav Kumar

Gaurav Kumar

The best email Marketing tool is that which gives you enough rest. – Tweet this

As a blogger, I have used tons of email marketing tools such as ActiveCampaign, MailChimp, Aweber, getresponse, ConstantContact, convertkit, etc. There is no doubt that all have some impressive features and it is not easy to settle with the one. But, the same time it is all about the need and what you want to achieve with the email marketing.

103 – Karan Chopra

Karan Chopra

Mad Mimi – One of the best tool I experienced for email marketing requirements of ours. – Tweet this

Mad Mimi – One of the best tool I experienced for email marketing requirements of ours. It is easiest on creating, sending as well as on tracking email newsletters online, result of which it is always being our first choice. [https://madmimi.com/]

Flashissue – I like this one because it gives one the power to send bulk emails through Gmail. Courtesy to the large number of people worldwide are using Gmail these days as when compared to any other email services, so having such an email marketing tool onboard is always a plus. [https://www.flashissue.com/]

ToutApp – The best thing about ToutApp is that it works for you at every stage of the sales cycle, then no matter whether you are working towards increasing your market reach by selling it to small medium businesses or the big business giants, OR letting you managing and forecasting accurately. [https://www1.toutapp.com/]

104 – Elizabeth Derby

Elizabeth Derby

Using MailChimp to create a strategic, authentic email autoresponder sequence is almost as good as cloning yourself! – Tweet this

I love MailChimp for collecting and cultivating your audience, especially when you’re just getting started making a name for yourself online. Thanks to its free auto-responder sequencing tool, you can create a series of welcome emails that provide real value to your readers and deepen their engagement with your brand—then set it and forget it! I love knowing that new subscribers hear from me no matter what, even if I don’t have time to publish new content. If the internet is one big networking party, an effective and authentic autoresponder sequence (following on from a badass website) Is the next best thing to cloning yourself.

105 – Joe Gallant

Joe Gallant

Choosing from similar email tools can be helped by considering ease of use, frequency of updates and speed of the support team’s response. And don’t underestimate the importance of planning – use tools like Trello and Zapier to map out your email success strategy! – Tweet this

There are loads of great email service providers out there – and many share some similar features. So it’s important to find one that works for you and is easy to use. Take a look at the ‘recently added’ section of the provider’s site – this will give you a good idea of how regularly the tools are updated. Send a question or two to the support team – this will let you know how quickly any issues will be resolved for you.

Finally, don’t forget that one of the hardest parts of email marketing is staying organised! I can’t recommend Trello highly enough for keeping track of your email campaigns, and you get bonus points if your tool can integrate with Trello via Zapier. Get organised with recording your future plans and your past results, and strategically mapping out how to use the power of email to help you grow!

106 – Rachit Singh

Rachit Singh

We all have different channels where we work, it all depends on which one we’re trying to grow. Email can be one of them! – Tweet this

I find it amazing how hard or tricky people assume email marketing to be. We all have tons of different channels where we work, it all depends on which we want to grow. I mean, We have accounts on facebook, youtube, Instagram, blog and so on. Now, it’s on us which one we want to grow further.

For example, if you’re trying to grow your youtube channel, you’ll promote it everywhere, from your blog to facebook and so on. Same goes for email marketing. If you want to build your list, you have to promote it everywhere.

I use a handful of tools for growing my email list. This includes WordPress plugin bloom, which is an optin creation plugin for WordPress. Next up, I use Amazon’s book creator for creating ebooks to offer a lead magnet. I also use MailChimp for automation and storing my lists. At last, I use beaver builder to create landing pages for my newsletters.

107 – Nirmala Santhakumar

Nirmala Santhakumar

I use MailChimp as its free plan lets us send 12,000 emails per month for up to 2000. – Tweet this

Site | Twitter | Google Plus | LinkedIn

If the digital enthusiasts want to build a loyal following, increase sale and get repeat visits, then the email marketing tool is an ideal solution.

I use MailChimp as its free plan lets us send 12,000 emails per month for up to 2000. Moreover, we can create landing pages & pop-ups and analyze basic reports and do A/B split tests to boost the conversions.

108 – Sathish Arumugam

Sathish Arumugam

My all-time favorite email marketing tools: GetResponse & ConvertKit for its automation features. – Tweet this

Both GetResponse and ConvertKit are fierce competitors in offering best services and advanced features to its customers. The highlight is that these email marketing tools are easy to integrate with third party software like Zendesk, Leadpages, etc. The cloud based email software – ConvertKit is not only best email marketing software; I prefer to use it as my primary lead generation tool. Using which, I could set specific opt-in forms for particular blog posts depending on the audience behavior. This makes a drastic difference in building my email subscribers list.

GetResponse is favorite for its simplicity in getting jobs done. To get started with email marketing campaigns using GetResponse, it does not require any technical experience. With single clicks, I am able to view segment subscribers, hourly fluctuations, conversions, etc. The autoresponders, email intelligence, list booster are its unique features which makes me use it for years and further.

109 – Manidipa Bhaumik

Manidipa Bhaumik

If you want to make your email marketing strategy effective, you must have the right set of tools in place. – Tweet this

Email marketing still has one of the highest conversion rates compared to many other marketing channels. Having an active email list helps you bring the targeted traffic to your website. This traffic can be easily converted into sales and gradually your loyal customers.

And the best part is you can build a big email list without spending huge on your marketing budget. There are many free and paid tools available in the market, which can help you achieve your list much faster.

MailChimp – MailChimp is designed to support both small and large businesses. It is free for first 2000 subscriber, which is quite a good number for the beginners to start with. Once your business expands, you can upgrade to their higher plans.

Aweber – Aweber is a widely used paid email marketing service. If you want more premium features from your email service provider, then Aweber is the place where you should go. It comes with tons of ready-made templates and tools to customize your email campaign. You can even make your new customer aware about your old content through their auto responder feature.

OptinMonster – Capturing leads is not an easy job. You must have a solid system to capture the email IDs of your target audience. OptinMonster helps you capture even those email optins, which otherwise might have abandoned from your site. It is easy on pocket and helps to utilize every corner of your site. You can create beautiful forms and place them at your desired places. It also allows you A/B test your forms and choose the best performing one.

If you want to make your email marketing strategy effective, it is important to have the right set of tools in place.

110 – Krishna De

Krishna De

Create beautiful responsive emails without the need of a designer using @Publicate_ recommends @KrishnaDe – Tweet this

Curated newsletters have become more popular over the years, but creating an engaging ezine, even when it is curated takes time.

A tool that can help speed up things for you is probably a best-kept secret in the world of email marketing and is called Publicate.

Publicate makes it easy for you to create curations that you can send to internal contacts, perhaps through Gmail or Outlook. Or you can use it to design your public newsletter and export it as responsive HTML which you can then distribute using whichever newsletter or email marketing tool that you use.

You can even embed your Publicate curation within your WordPress.org site with just one click.

If you are stuck for images to make your email communication more visually impactful, you can access royalty free image and GIF libraries within the app. Of course, you can also add your own images and cross and position them in your branded template that you create within Publicate.

Some of their customers are big brands such as Pepsi and Microsoft through to solo-preneurs and freelancers.

So if you are looking for an easy way to easily and quickly design your responsive email communications, you just might want to give Publicate a try.

111 – Emily Davis

Emily Davis

MailChimp keeps my brand in front of my most valuable customers. – Tweet this

Site | Twitter | Facebook | Instagram | Pinterest

Building my customer list has been instrumental to the growth of my business. MailChimp is such an invaluable tool for sending out e-newsletters. I find that my most loyal repeat customers welcome the opportunity for me to contact them via e-mail, and MailChimp makes the design and setup process easy and efficient.

112 – Evgeniy Garkaviy

Evgeniy Garkaviy

My 3 best email marketing tools are Mail Chimp – they have 2,000 emails free trial. Get Reponse – with very affordable pricing packages and SendinBlue with transactional emails. – Tweet this