Almost two months after the launch of the General Data Privacy Regulation (GDPR), nearly three-quarters of US and European companies say they will be compliant by year’s end — but only 20 percent believe they are now.
So says “GDPR Compliance Status” (free, registration required), a new report based on a survey of 600 IT and legal professionals (equally distributed between the US, the UK and the EU) released this week by San Francisco-based data privacy management firm TrustArc and conducted last month by market research firm Dimension Research.
Fifty-three percent say they are in the process of implementing the regulation, which regulates how companies must handle personal data of European Union (EU) citizens. Many complying companies are applying GDPR practices to all of their customers and visitors.
[Read the full article on MarTech Today.]
About The Author
Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and led the web site/unit at PBS station Thirteen/WNET; worked as an online Senior Producer/writer for Viacom; created a successful interactive game, PLAY IT BY EAR: The First CD Game; founded and led an independent film showcase, CENTER SCREEN, based at Harvard and M.I.T.; and served over five years as a consultant to the M.I.T. Media Lab. You can find him at LinkedIn, and on Twitter at xBarryLevine.