Up your all-around SEO skills today! • Yoast


Today, Yoast Academy is proud to release an all-new SEO course: Basic SEO. If you want to learn how to make your site rank high in Google, there’s no way around it: Take our Basic SEO training and start working seriously on your SEO. It teaches you exactly how to tackle the key aspects of SEO. The course combines world-class knowledge with practical examples and exercises to put it to practice. At the end of the course, you’ll be able to set up your own SEO strategy from start to finish! The new training replaces the original Basic SEO course we released in 2015.

You can get the course for $169, but only in the first week, so don’t wait too long!

What will I learn?

Do you want your website to rank high and get better results with it? Then our Basic SEO training is what you need! This course has it all: we have modules on keyword research, copywriting, site structure, technical SEO, link building, User eXperience, you name it. We even go into non-traditional SEO topics like accessibility, email marketing and social media use. But most importantly: you learn practical skills. We don’t just tell you how Google works, or how SEO works. We teach you exactly what you should (and shouldn’t) do to be a great SEO. You’ll get clear step-by-step plans to help you set up a keyword research strategy, implement the optimal site structure, make sure your site is speedy and secure, and much more. Knowledge alone isn’t enough. The new Basic SEO training actually teaches you SEO skills you can apply yourself, immediately.

Why did you create a new course if you had one already?

The Basic SEO training was, in fact, the first course we made all the way back in 2015. Now, three years later, we’re so much better equipped to create effective courses. We learned more about education and hired a dedicated team. We improved the quality of our videos. A few months ago, we already updated the existing Basic SEO course with better questions. But we felt like we needed to do more to ensure that you walk away with the best result possible after completing the course. The only way to achieve this was to start from scratch. Make no mistake: this course is completely new. We created all the materials specifically for this new training.

But don’t you already have a free SEO for beginners course?

We do! And that’s a great course to learn more about what SEO is. However, it doesn’t really get practical. It’s not enough for people who actually want to do good SEO day-to-day. That’s what the Basic SEO training is for. It’s all about theory vs. practice. Compare the course content below:

Differences Basic SEO course versus free SEO for beginners course

Want to know more? I wrote an entire blog post about the differences between these two courses to clear things up if necessary. Keep an eye on our SEO blog tomorrow!

Conclusion

If you want to get serious about SEO, the new Basic SEO training is how you do it. It teaches you practical skills and allows you to practice them immediately. It is currently available for $169, so get it before the offer expires!



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