Product Name: Updated for 2015 The Link Building eBook by Paddy Moogan
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Updated for 2015 The Link Building eBook by Paddy Moogan is backed with a 60 Day No Questions Asked Money Back Guarantee. If within the first 60 days of receipt you are not satisfied with Wake Up Lean™, you can request a refund by sending an email to the address given inside the product and we will immediately refund your entire purchase price, with no questions asked.
Description:
In this book I show you what link building techniques I’ve used for my clients over the years to improve their rankings.
You’ll learn what links to build and how to build them. There is no shortage of information on link building but there can be some conflicting advice out there. This book aims to be the ONE single resource that all SEOs will ever need on link building. And as SEO changes over time this book will adapt and change too. So it remains as the ‘bible’ of link building.
Available in: Downloadable PDF and Kindle
You’ll also get FREE updates with new tools, techniques and changes at Google
so that you always have the most up to date information. Only available in eBook.
This is probably my most successful piece of outreach in terms of time spent and conversion rate. I have to also admit that it wasnt planned at all; I saw an opportunity and got to work without really thinking too much about it.
Background: My client operates in a very technical industry. It has a decent community of active bloggers and a wider appeal to technology websites, so link targets arent in short supply. However, I was having problems with making this client link worthy their website was quite old and in all honesty, didnt deserve links, so outreach was really hard.
That was until the client called me one afternoon and told me that the BBC had picked up on one of the stories from their PR company but not included a link. The client was asking if we had any BBC contacts that we may be able to hit up, so I started the process here to try and get in touch with someone.
The hook: While this was happening, I took a closer look at the coverage and the reason why the BBC had covered my client. The reason was that they had a genuine news story connected to the London 2012 Olympics, so it was pretty timely. But more importantly, I noticed that theyd republished a photo that my client owned the rights to.
I had my hook!
What I did: When someone republishes a photo that belongs to you but doesnt link to you, you have a perfectly legitimate reason to contact them and ask for a link. So I set about finding other websites that had also used the photos and coverage the clients story.
I used three techniques to do this:
1) I ran basic Google searches for the clients name plus the headline of the story, along with a few variations
2) I ran the photos through Google image reverse search
3) I setup Google Alerts for the clients name plus the headline of the story
Through all of these methods I was able to find loads of websites that had covered the stories and used the photos. I went through these one by one and checked to see if they were linking to the client. A fair few were already linking, but I found 16 websites who werent.
The outreach: I managed to find contact details for all of these and quickly started to email them. I thanked them for covering the story and using the photos; then politely asked for them to add a credit link for the photos to the homepage of my client.
Result: Out of the 16 emails I sent, 15 linked to me. I was pretty happy with that! The only reason that I missed out on one of them was because hed already linked to a press release from my client which was hosted somewhere else. Otherwise, Im sure Id have gotten 100%.
You’ll also get FREE updates with new tools, techniques and changes at Google
so that you always have the most up to date information. Only available in eBook.
This book covers all the basics that you’ll need to know before you can even get started building links such as:
This book covers the whole link building process from start to finish which allows even experienced link builders to improve their own processes and steps.
This book will show you real-life case studies that you can use to compare against your own projects and get a benchmark for what you’re working on. Here is a sample of what is covered.
You’ll also get FREE updates with new tools, techniques and changes at Google
so that you always have the most up to date information. Only available in eBook.
He’s also spoken at Distilled’s LinkLove, MozCon, SMX (Coming Up), SES, SAScon and ThinkVisibility. He started doing SEO in 2004 and rose up the ranks to join Distilled in 2010. At Distilled he was able to work next to the industries best and work with some of the largest brands online to help them improve their online marketing. He now runs Aira, a digital marketing agency in the UK and works directly with a number of clients to help them improve their online presence.
THIS @paddymoogan BOOK IS 287 PAGES!!!!!!!!!!! We should make this required reading @iacquire
I’ve just finished reading The Link Building Book by @paddymoogan bit.ly/Wz4eLh Excellent and worth every penny. A must read! 🙂
Just read @paddymoogan’s Link Building Book – great work, highly recommended!
Highly recommended: @paddymoogan’s Link Building Book linkbuildingbook.com
@paddymoogan read it this weekend, thoroughly enjoyed it. So great to read something so actionable for agencies. very nice work!
The Link Building Book by @paddymoogan is hands down the best link building resource I’ve ever read. Great work Paddy.
You’ll also get FREE updates with new tools, techniques and changes at Google
so that you always have the most up to date information. Only available in eBook.
Paddy’s link building book is the most comprehensive collection of information, context, and real data that I have ever read on link building. Whether you are a beginner or a seasoned link building expert, this book is required reading.
Paddy’s Link Building Book integrates history, theory, and practice to offer a compilation of simple ideas and actionable link building tips. As one of the best SEOs in the industry, Paddy offers trustworthy knowledge and years of first-hand experience that can be used to grow your business. Best of all, throughout the book, Paddy emphasizes the importance of the human element and authentically building relationships to make link building a success. I’d highly recommend Paddys book as a resource for building your business online and as required reading for your internal marketing team.
Paddy doesn’t just talk about link building in the book, he lays out concrete examples from different industries to illustrate the approach. The guidance on outsourcing parts of the link building process is excellent.
It’s the A-Z bible of link-building. Enough foundational material here that I can give it to the most junior team member to get them up to speed, yet it’s got depth and an array of specific techniques that it’s useful to the most experienced link-builder.
Paddy Moogan is able to illustrate with extreme clarity the essence of linkbuilding both when it comes the nature of the SEO business. It is one of these books that is read easily even though a lot of the content in the book is highly complex. Truly one of the best SEO books I have ever read – if it is not the best!
All of the chapters were awesome and very useful and no matter how experience I am and know it was worth every penny.
Paddy’s link building book provides you with great workflows that leads to solid actions, great link building tactics and his personal point of views through real-life examples and years of first-hand experience. This is a must read no matter if your a beginner or expert.
You’ll also get FREE updates with new tools, techniques and changes at Google
so that you always have the most up to date information. Only available in eBook.
I’ve shared my own link building approaches, processes and techniques. Whatever your industry, I’ve written the processes to be applicable to everyone and easy to follow. Here is a sample of what you’ll get.
Some agencies have made this book required reading for their entire SEO team because the principles can be used in pretty much any industry, no matter what types of clients the agency is working with, the techniques and processes are applicable and useful.
Also have you ever found it hard to get your client to get things done or signed off? I’ll show you some of my techniques to get them to get things done.
You’ll also get FREE updates with new tools, techniques and changes at Google
so that you always have the most up to date information. Only available in eBook.
© 2015 Paddy Moogan All Rights Reserved
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All orders are protected by SSL encryption – the highest industry standard for online security from trusted vendors.
Updated for 2015 The Link Building eBook by Paddy Moogan is backed with a 60 Day No Questions Asked Money Back Guarantee. If within the first 60 days of receipt you are not satisfied with Wake Up Lean™, you can request a refund by sending an email to the address given inside the product and we will immediately refund your entire purchase price, with no questions asked.