iPhone users have been having all the fun with digital wallet-based tickets and airplane boarding passes — until Tuesday of this week.
That’s when Google announced at its I/O developer conference in Mountain View, California, that it is now adding them to its Google Pay mobile digital wallet, complementing the existing wallet-based coupons and loyalty cards.
At the same time, Urban Airship announced the first support for these Android tickets and passes on a mobile marketing platform. Its Digital Growth Platform, connected via APIs to back-end systems for airlines or other brands, currently provides active content for more than 250 million iPhone-using air travelers across more than a dozen airlines.
[Read the full article on MarTech Today.]
About The Author
Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and led the web site/unit at PBS station Thirteen/WNET; worked as an online Senior Producer/writer for Viacom; created a successful interactive game, PLAY IT BY EAR: The First CD Game; founded and led an independent film showcase, CENTER SCREEN, based at Harvard and M.I.T.; and served over five years as a consultant to the M.I.T. Media Lab. You can find him at LinkedIn, and on Twitter at xBarryLevine.