Marketing Podcast with Michael Bungay Stanier
Podcast Transcript
Today on the podcast, I speak with Michael Bungay Stanier. He is the founder and CEO of Box of Crayons and the author of several books, including The Coaching Habit: Say Less, Ask More, & Change the Way You Lead Forever.
In both his business and his writing, Stanier strives to create leaders who are coaches, empowering them and their teams to do more great work. His methodology gives leaders practical tools that allow them to coach members of their team in 10 minutes or less.
His clients are businesses and organizations from across many industries and include the United Nations, the University Health Network, and USAA.
On today’s episode, we talk about how to be a great coach-leader, one who is curious for longer and holds back on giving advice right away.
Questions I ask Michael Bungay Stanier:
- How can your leadership coaching tactics be applied in a sales setting?
- Why does giving up control in the short term help you in the long run?
- What are the seven questions at the center of this coaching methodology?
What you’ll learn if you give a listen:
- Why leadership isn’t about answering questions.
- How a coaching leadership approach is applicable in both small and large organizations.
- Why asking a question is giving up control to the other person.
Key takeaways from the episode and more about Michael Bungay Stanier:
Want to win a copy of The Coaching Habit? Give this episode a listen, and share your biggest takeaway on Twitter, tagging both @ducttape and @boxofcrayons. We’ll pick a few of our favorites and send them a copy of the book!
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This episode of the Duct Tape Marketing Podcast is brought to you by AXA Equitable Life.
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